Get Social: Connecting Your Business Channels
Sue B. Zimmerman
Lessons
Class Introduction
07:59 2Make a Strong Impression Online
06:53 3Online Business Cycle
15:42 4Social & Publishing Platforms
12:25 5Cohesion Strategy & Branding with Sunny Lenarduzzi
38:00 6Build a Foundation with Published Content
25:22 7Systems for Sharing Content With Rachel Polish
17:15Understand Hashtags with Rachel Polish
22:11 9Promote Your Content with Rebekah Radice
48:17 10The Importance of a Facebook Business Page
17:14 11Facebook Strategies with Nathan Latka
26:28 12Build an Email List with Facebook
11:32 13Is Twitter Right for You?
11:02 14Understanding Twitter Best Practices with AJ Amyx
22:11 15Create a Twitter Video
29:42 16Use Live Streaming for Your Business
07:39 17Periscope Demonstration
23:54 18Strategies for Periscope with Brian Fanzo
27:54 19YouTube Content with Steve Dotto
31:26 20Think Visually for Instagram
20:46 21New Instagram Features
10:21 22Case Study: Cyrissa Carlson, Immerse Photography
13:41 23Difference Between Pinterest and Instagram
07:01 24Value of Pinterest for Your Business with Jeff Sieh
24:01 25Create Shareable Content
32:05 26Boost Your Reach Through Collaboration
19:13 27Stay Organized with a Content Calendar
07:03 28How to Grow Your Email List
14:29 29Case Study with Johanna Fritz
14:22 30Getting Started: CRM Tools With Morgan Sutton
28:01 31Social Media Tools with Morgan Sutton
27:16Class Description
A cohesive social media strategy will help you expand your sphere of influence and grow your business. Find out how it is done in Get Social: Connecting Your Business Channels with Sue B. Zimmerman.
- Develop a social media strategy
- Grow and be a part of an online community
- Create affordable ads that will grow your business
- Produce consistent branding across multiple platforms
- Optimize your profiles for clicks
Class Materials
Ratings and Reviews
a Creativelive Student
I have done several social media courses - nothing compares to this..... The emphasis consistently with each AMAZING presenter, about BRANDING YOU and STAYING ON POINT with all your social media efforts really hit home for me. I had never given it THAT MUCH THOUGHT.. WOW !! The audience participation sharing their tools and how they cross promote their list building and community building was a fabulous addition to the processes shared by the presenters... The clarity about each social media platform and how best to use was like a bolt of lightening to my brain, as was the organisational business training on managing your social media efforts . . . . I need this to refer to again and again .. .. . . I promised myself I would not buy another course BUT this one I cannot afford NOT TO BUY . I love love LOVE Creative Live!! Thanks Sue B, and all your brainy helpers, I have only 1 more wish and that is to have your team here at home with me . . S.I.G.H.
a Creativelive Student
This was a great course packed with valuable, actionable information as well as amazing guest speakers! Thank you Sue and the amazing Creative Live team!
Roz Fruchtman
Sue B. Zimmerman's *Get Social: Connecting Your Business Channels* is one of the best I've seen of it's kind (or the best). It was easy to see that each guest speaker was prepared and truly loved what they were talking about - people can feel that. The energy was contagious. But, like everything else, one has to be diligent and follow those strategies that applies to them and their projects. It takes work! What I liked most was that although Sue brought all these experts together in one place to speak to us, she DID NOT make us feel as if we MUST master EACH and EVERY social networking channel in order to be successful. Sue B. Zimmerman made it fun, which makes one want to roll up their sleeves and get started and put in the work! THANK YOU, Sue B. Zimmerman! Roz Fruchtman (@PhotoshopHaven)
Student Work
Related Classes
Social Media