Start and Grow Your Photography Business
Kevin Kubota
Lessons
Class Introduction
14:59 2How to Evaluate the Condition of your Photography Business
10:01 3How to Build the Foundation for your Photography Business
30:05 4How to Rapidly Grow Your Photography Business
19:41 5Legal Essentials for your Photography Business
32:08 6Effective Work Habits for Successful Photographers
29:34 7Best Practices for Tracking your Time
14:38 8How to use Keywords to Define your Brand
16:01The Importance of Defining your Brand Identity.
12:37 10How to Leverage Design to Communicate your Brand.
10:37 11Student Hot Seat: Marketing Materials Critique
37:52 12Marketing your Photography Business Online Part 1
19:47 13Marketing Your Photography Business Online Part 2
35:06 14Marketing your Photography Business in the Real World
13:51 15Understanding Cost of Goods and Calculating your Overhead
18:45 16How to Price your Services and Build Packages that Sell
31:37 17KUMU Studio Management Software Pricing Demo
14:48 18Student Hot Seat: Critique on Pricing
12:39 19Ten Key Steps to Selling without Selling Part 1
24:16 2010 Key Steps to Selling without Selling Part 2
18:49 21Student Hot Seat: Mock Sales Presentation
23:48 22Creating & Nurturing Customer Loyalty
23:54 23How to Encourage Repeat Business
11:15 24How to Develop a Sustainable Business
19:32 25Final Q&A
14:11 26The Importance of your Professional Network
20:05 27How to Stay Inspired and Realize Long Term Growth
16:32Class Description
It’s important to plant the seeds to grow your photography business the right way. Whether you are transitioning from a hobbyist to a professional, or have already launched your new business and don’t know what to do next, Kevin Kubota will show you the key and essential steps to getting your business growing in the right direction. You’ll learn who you are as a photographer and how to position, brand, and market yourself to the perfect clientele.
- How best to brand yourself to attract clientele that hire you for you
- Pricing and packaging strategies to maximize your sales
- How to perfect your sales techniques without being pushy
Class Materials
Bonus Materials
Ratings and Reviews
Lauren Scott
Super great class. I've been in business full-time for 5 years, and I'm just now starting to get my "act together" I have spent so much time shooting, it has taken away from the business aspect and actually identifying myself as a brand, this was a good way to get the basics, learn, lots of good info. NOT boring at all, he is super funny and super personable, not pretentious and speaks to you in a way thats easy to understand... sometimes I feel like entrepreneurs come off a bit "nose-in-the-air" with all these terms myself as a creative cannot understand... but not with Kevin, down to earth funny guy! I also emailed him with a few questions and he was so kind to email be back right away! Thanks Kevin and thanks creative live! Bring him back!
KIS Photography
This was an amazing class to be a part of! I knew it would be good, from watching Kevin Kubota's previous Creative Live classes, and this course far exceeded my expectations! Kevin is a fantastic teacher, giving sound advice, presented clearly, with a down to earth, caring & humorous touch! I've watched it over on the replay, picking up on more things each time. This class will help me to get my photography business off on the right start, and I am looking forward to implementing all of his fantastic advice! Thank you Kevin & Creative Live!