Mastering Business Fundamentals
Sal Cincotta
Lessons
Day 1
Day 2
Day 3
1Class Introduction
22:15 2Establishing Goals
37:21 3Establishing Goals: Advice for Beginners
17:36 4Establishing Goals: Advice for Intermediates
14:33 5Establishing Goals: Advice for Established Businesses
26:28Specialist vs. Generalist
41:04 7Pricing & Packaging
45:11 8Shooting to Sell: Big Prints, Albums & Products
23:59 9Pricing: The Digital Negative Controversy
26:21 10The Evolution of SCP's Pricing
37:04 11Student Q&A
19:05 12Defining Your Style: Consistency is Key
09:14 13Defining Your Style: Advice for Newbies
51:27 14Defining Your Style: Advice for Intermediate Studios
14:03 15Defining Your Style: Advice for Established Studios
23:49 16Next Level: Medium Format
08:56 17Branding
09:28 18Next Level Products
21:06 19Marketing: The Other Half of Your Style
05:58 20Marketing for the Newbie Studio
26:38 21Marketing for the Intermediate Studio
20:35 22Marketing for the Established Studio
25:39 23Networking: Who, What, When, Where and Why
31:06 24Customer Service
49:08 25Best Practices: Seniors & Families
40:51 26Best Practices: Babies, Glamour, Engagement & Wedding
28:29 27Best Practices: Backing Up and Equipment
12:48 28Best Practices: Sales
42:22 29Best Practices: Post Production
09:54 30Training Plan
13:24 31Husband and Wife Teams
1:15:36 32Husband & Wife Teams: Stories from Facebook
14:36 33Insourcing vs. Outsourcing
14:17 34Business Types
21:03 35Building Confidence
17:51Class Description
During this course, you’ll learn how to scale your staffing, provide unparalleled customer service, price your products effectively, and create a powerful brand from your personal style.
Whether you’re a beginner, intermediate, or advanced photographer, this course will provide a provide an accessible playbook for taking your business to the next level.
Class Materials
bonus material with purchase
Ratings and Reviews
user-55a907
How is this just $99? I would of definitely payed at least twice as much!!! Half way though the course and this information is more than what the price is worth. Thank You sal, We love your great energy and amazing information.
a Creativelive Student
My husband and I truly enjoyed this informative course. We love the way Sal is straight to the point about things and how to handle difficult situations. Taylor was awesome and helped me to embrace who I am and make it work for me. We can't wait for another class by Sal and Taylor. Josh and Lory
a Creativelive Student
My husband and I truly enjoyed this informative course. We love the way Sal is straight to the point about things and how to handle difficult situations. Taylor was awesome and helped me to embrace who I am and make it work for me. We can't wait for another class by Sal and Taylor. Josh and Lory
Student Work
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