BONUS VIDEO: Marketing Template Demo - Gift Voucher
Lesson 28 from: Promote Your Studio with ShowreelsSue Bryce, Hailey Bartholomew
BONUS VIDEO: Marketing Template Demo - Gift Voucher
Lesson 28 from: Promote Your Studio with ShowreelsSue Bryce, Hailey Bartholomew
Lesson Info
28. BONUS VIDEO: Marketing Template Demo - Gift Voucher
Lessons
Day 1
1Class Introduction
15:48 2Hailey's Background and Story
32:32 3Hailey's Tools
19:33 4Idea Development and Preparing to Shoot
17:08 5Shot Examples and Morning Q&A
1:06:49 6Show Reels and Music
34:16 7Editing to Music
21:34Shooting Births
21:40 910 Steps for Getting Your Video to Turn Out
10:35 10Afternoon Q&A
50:09 11Slow Motion
31:52Day 2
12How to Make a Fusion Video
37:36 13Preparing for the Shoot
15:52 14Shoot: Video Demo Test
20:26 15Shoot: Balloon/Confetti
54:28 16Shoot: Powder Paint
20:19 17Editing a Fusion Showreel
1:14:08 18Creating and Sharing Showreels
1:11:37Day 3
19Telling Client Stories with Video
1:06:37 2020 Ways to Market Your Business
1:04:54 21Designing Marketing Pieces with Templates
56:19 22Marketing on the Periphery
16:54 23Social Media Marketing
27:14 24The Light That Shines - Jill's Story
50:14 25BONUS VIDEO: Marketing Template Demo - Single Page
04:49 26BONUS VIDEO: Marketing Template Demo - Pricelist
05:35 27BONUS VIDEO: Marketing Template Demo - Design
06:53 28BONUS VIDEO: Marketing Template Demo - Gift Voucher
05:10 29BONUS VIDEO: Marketing Template Demo - Gift Voucher 2
04:30 30BONUS VIDEO: Marketing Template Demo - Brochure
03:45Lesson Info
BONUS VIDEO: Marketing Template Demo - Gift Voucher
Let's design a gift voucher the templates are going to show you right now, and I've got them here a range of different templates off very basic from masculine too feminine contemporary designs they all look slightly to friend. Some have got full blade some, uh, boxed in designs and that's what I call a box in design when the image is cut off and it doesn't bleed right across and they have boxed takes and them. Now the text is for you to change. First thing I'm gonna do is open an image. I'm gonna pick it up and I'm going to drop it in where it's his image here to resize the image you khun sake control to your command tea and change the size of the image we're going to do that multiple times. So when it appears is a layer you can see it's sitting under the word gift voucher. I can change this word by clicking on it heading t for text hitting the wood, and then when it opens, I can go through multiple fonts and choose a font that suits my brand. You do not have to stay with the front sea...
t of the eight. You can also control the size of that word because the character box that opens when you hit the ticks tool gives you the option to change the size the color and everything about that fund so that you can personalize it, make it peps the front use on your website or closer to your logo. You can choose the color by touching their little colored box in character, choosing any color you like. And then once you choose a color, you can accept that color. You can go through a whole color palette here, then you can accept that color. And after you say yes to that and that is your new ticks lay ups. So you see what I did there? I actually hit t for ticks without accepting that first I'm going to go backwards and because I made that mistake and that's a really easy mistake to make when you starting out ticks re highlight it. Choose your color, goto whatever color that you want, choose a turn that you like, accept it and then accepted. Either up there on that ticket and know what double click outside of that box at sort of the textbooks then swiped the word. Hope a city and you can drop the opacity off the word gift voucher and then you can move this, pick it up and move it. So the best way to do it is the moving toll is hit, they and you can pick up any layer and move it around and make it more you now what I want to do is I'm going to go to the layer that's his off white and that off white layer it's that little pin stripe in the background and I'm just going to move my color slide up I'm gonna hit the little color swatch that was on off white layer and I'm going to choose a blue that suits the powdered blue that is on the background off my client's photograph so it looks better is about minutes all uniform nice light powder blue I accept that when I'm heavy with the blue color and this might give vouchers so in under two minutes you can create a beautiful gift voucher obviously you need to make the words for you you need to make the dollar value fit your brand and you need thio make the ticks fit your logo and brand but the options to create multiple different layers from one of the's team plants is I could easily come up with fifty per tin plate and there are five give out to templates now when we go through the marketing plan we're going to talk about how you market with these templates you can't email them in no cost there a digital file they are at a high res printing vision so once you put your own name studio logo in here you have now created I easily a design that could be seemed to vista print and you could get a thousand cards for one hundred forty dollars vouchers it should be envelope size you can resize that what I'm gonna do is I'm gonna take the same voucher now I'm gonna change it by doing two things. I'm going to slide in a new photograph, but this one is full blade I'm going to slide that layer down so that the words are on top because if it's lower down on that list, the words pop up on the top but I need to tune off their image box otherwise it will sit over my image, then all I have to do is change the font in the color off the word gift voucher and I have an entirely different look from one template, so I'm going to do that I'm going to change the color of the word I'm gonna make it white and then I'm going to accept that and then I'm gonna drop the rope a city down and just like that, I have gone from one template to two completely different looks another two minutes and then you could hit these with the trills and the frills this is just a very basic gift voucher, and I could still come up with thine more options on how to make this one different, so this gift voucher here my old choose the one with the grey writing because I liked that more and the first gift out, and the next kid felt sorry, the one that I didn't seek end, same template, completely different. Look right there in the pinstripes, still underneath there. But when we flatten down that layer, we make sure it's completely different. Remember to check your spelling. Always check your spelling. Okay done.
Class Materials
bonus material
bonus material
Ratings and Reviews
a Creativelive Student
So I watched this teach over a year ago and just got around to actually editing and shooting a promo video for our wedding photography company. A fellow photographer and I just created a new wedding photography business and we really needed a concise, fun way to let people know who we are and show them our personalities. We have gotten SUCH a great response! It was an easy, non-salesmany (totally a word) way to get hundreds of likes and shares as well as drive traffic to our new site. It isn't the most technical teach, but it absolutely gave me all the tools I needed to shoot this! And I edited it in iMovie. It was definitely a labor of love, but I am so thrilled with the result! Sue, as always, was brilliant and Hailey is someone brimming with creativity and full of a palpable passion for what she does. Thanks to Sue and Hailey for putting together such a great teach! http://www.bridesanddolls.com/blog/2014/10/11/our-promo-video
a Creativelive Student
This course is NOT very technical, but that's really the point. Instead, it focuses on ideas and inspiration, with a bit of gear and technique overview, some great marketing ideas, and boatloads of inspiration. Hailey is an incredible artist who shares her process generously and genuinely. Sue Bryce focuses it all with tremendous marketing savvy, showing you how to apply it directly to your business. This course is the perfect complement to 28 Days with Sue Bryce, also here on Creative Live. Both are really enjoyable, really inspiring, and really, really useful. Highly recommended!
a Creativelive Student
Great way to learn film making. Excellent way to learn from a film maker like Hailey Bartholomew who gives her 100% into every second of what she loves doing. Thank you Sue Bryce for introducing us to Hailey and thank you to Creative Live for keeping Sue back on CL. I reckon this as the future of education.