Delivering Files to Clients
Alex Strohl
Lesson Info
31. Delivering Files to Clients
Lessons
Workshop Intro
03:18 2Gear
12:14 3Gear - My Camera Bags
08:00 4Mastering Camera Settings
07:41 5Blue Hour, A How-To
10:45 6Photos That Move Us
07:19Visual Storytelling 101
07:51 8Endurance In A World Of Sprinting
06:27 9Keeping Your Ideas Fresh
08:31 10Building Your Story Arc
06:44 11Shooting More: Action Plan
02:01 12Conveying Emotions
07:52 13The Assignment: Himalaya Pre-Pro
12:08 14In the Field: The Himalaya Defender Shoot
20:29 15The Assignment: Canon Pre-Pro
10:25 16In the Field: Canon USA Shoot
15:06 17Keywords & Organizing Images
06:42 18Commercial Grading
04:47 19Masking & Radial Filters
12:33 20Perspective Correction
05:39 21HDR (Hand-Held)
03:37 22Black & White Edits
07:00 23Before & Afters
01:33 24Moody Grading
13:15 25IG Export Settings
04:00 26Web Export Settings
02:44 27Clone Stamping & Patch Tools
05:51 28Grading in Lightroom
06:45 29Hand-Held Panoramas
03:41 30Radial Filters Pt 2
02:38 31Delivering Files to Clients
12:33 32Archiving & Organizing Images
10:15 33My Favorite Software
03:44 34Let's Talk Business
01:03 35Building A Desirable Portfolio
11:17 36How to Contact Clients
12:00 37Prospecting: Finding Brands That Fit You
04:16 38Getting Clients To See Our Value
10:16 39Paid to Travel the World
14:48 40The Art of Making Moodboards & Treatments
08:09 41Keys To A Fulfilling Career
07:40 42Three Things You Need To Know Before Pitching
06:19 43Finding Your Value Proposition
08:02 44Media Kit: A Walk Through
08:06 45How I Built My Audience
07:46 46Social Media Landscape
07:32 47Module Recap
03:08 48Do You Need Lens Filters?
09:36 49Filters in The Field
12:40 50Find Your Path
07:44 51Why Print or Sell Photos
23:21 52Preparing Photos for Print
06:44 53Reviewing Major U.S Printers
06:57Lesson Info
Delivering Files to Clients
(calm music) Done editing all the Himalaya. It's taking a bit of time because there was quite a lot of photos. It was just an awesome day. So I narrow down to, like I said, I promised the client, they would get 20 photos. They're gonna get 30, 32, I think actually I got. And like I said it's always good to over deliver under promise, over deliver. So I have them right now importing to Pixieset, which is a website that I use to deliver my files in a clean way, versus chucking in Dropbox over at the client, and wishing them luck. This is a much more elevated experience. I think it costs a hundred something a year. It's a company over Vancouver, BC and this is not sponsored again. It's just been using their stuff for a while and it's really clean. So now, so as you see on Pixieset. So I'm now on Pixieset, I've upload the photos and I've made a new album called Himalaya Astro. I usually just put the brand's name and then my name next to it, so they know what's up. So first I wanna change...
my cover image. So I go cover image. 'Cause this is the first contact they're gonna have. So the way this works is that, they're gonna get an email when I'm ready to share, and they're gonna see this big image that I select. So I wanna make sure I give my best impression from the get go. So I upload a new photo, right here, pick my folder. So I wanna pick the strongest one, you know, to lead off in a good way. The photo that most represents the shoot. And I'm tempted to go with the black and white. Let's see. Pretty cool. So you can change the focal point of the image, you know, to somewhere else. Useful for mobile. Done. I think this look pretty cool. You know, I'm not gonna spend a day on this but I just wanna change it, so it's the best it can be. Now that we're here, maybe I could go a little higher, a little lower, there you go. Higher. Yeah. The text is always gonna be in the car. Let's skip this part. So now that I've set up my cover focal and my cover photo, I'm good to continue here. So I'm gonna back to my collection here. So I got 32 photos, which pretty cool. So when you upload the photos, usually just Pixieset throws them in random order they were uploaded. You can change that to here, upload date, new to old, new to old, date taken. So I'm gonna go from old to new. That's the way that I shoot the things. Okay, so now I'm trying to create a different experience here. It's not because I'm putting things chronologically that I want them to be seen chronologically. Usually it works well, but I wanna build a little visual story here. So this gonna take a little bit of time and I just wanna share the process with you of how I see the story unfolding for the client. So I think these two are good. We start wide, we go tighter. That's cool. Like in movies, you know, you see establishing shots and then open shots. Now I think this, I know that I shot this photo earlier but I can just move it around. Boom. And then actually, you know, because these one goes more with this, makes good sense. Do the detail and do the wide. And I'm just kind of working with my barn experience here. I'm just working with this location and I wanna do this location first. Then I have, I think this is a good continuation in the natural state of events. See, I shot wide and portraits. Then we got the grill here. We got the side. And then we got a little close up. I think these two can go together. Bam, bam, bam. Finish on this. And then whoa, we're at the lake. So what's the better way to establish the lake. I'm gonna go something a little wider. Keep that one last. So we go a little closer and closer. Then we have wide tight, which is fine. Then we move to here. Probably wanna do this now, switch it up a bit. Three quarters. These are the big panels that we did, handheld. Portrait and wide. Actually, this is the panel that we did. So I have a wide version. And where's the wide version? That one missed a cutoff. Okay, come on. So this is the panel we did. I just cropped it to a portrait 'cause I think it worked great on social for them. And now I got here my wides from my full still. Okay, and now we're getting into details. So see, I give him a few options on the inside of the cars, the dash photos. It seems like I'm missing a dash photo. Let's hold on for a sec. The fuck is it? Whoa, things are going well. I am deleting photos, and I touch this and they're appearing up there. Okay. It's a house fire here at 309 central. Nothing works. I like that photo exists. Yeah, It's making it up. So okay. It makes it so dark. We're good, nothing happened. So now I got my details here. You remember from me shooting details of the car with fact the zoom lens. I got two photos of the dash. I think we can make this a little better. Do we need off on? Dashes on dashes off. I think this transition can be a little better like this. Bam. So I'm just trying to imagine how the client's gonna flow through this gallery. What's their first date with it. Okay, this is a pretty nice. Jump to the dunes. I might go a bit wider on the dunes. Establish like this first, then like this. Bam, bam. The continuation is nice. Then I'm going the other way. So I'm just looking at the ways the car's going. So I'm cooling the grade pretty much. This is a nice detail I have here of sand textures, I might just throw it in here to transition. We'll see how it works after that. Going this way, then this way, going the other way. I just wanna move that here. So they go the same way. Okay. So side, side, side, side, side, back, front. Light works well, black and white here, black and white here and with one of my favorite ones. You wanna start strong and end strong. So I start strong with the commercial photos and then end strong with like the cool photo, like the blue hour vibey one. Okay. Let's take a preview here. So this is a pretty, very big screen. Boom. So I wanna look how things look like this. It looks pretty good. Oh yeah. (Instructor chuckles) This looks good next to it. It might look better next to the wide one actually. Okay. Bam, bam, bam. So because we're running such a big resolution, things have been kind of put out of order. This is a more realistic representation of it. Yeah, I just wanna move these right now. Otherwise I think this looks good. Fun shoot. Wow. Yeah, let's do this. I think these two can be really cool. All right. Let's go back. Move. Right. Close this, hit preview again. Yeah. Nice touch. I think they can use this for a background on the site. Yeah, these two work well together. These two as well. And the last one at blue hour. Okay, so now we're happy with the feel of it, we can, you know, we can work many more hours on this but I think we get into a pretty good place. Before I hit publish, I wanna make sure that my privacy is, I don't wanna show this on the homepage of this Pixieset. I have set up client to access. I'm gonna set up a password for them. I'm gonna call it Alpine. That's where we shoot. It's save. All right. So clients can mark photos in private. Sure. That's good. They can download everything. Yes, for sure. They can have the high res, no problem. Trust them. Is there ever a case where I don't want people to get the high res from the get go? Not really, 'cause I generally trust my clients. They trust me. So it's a good relationship. I don't want to try to hide things from them. They can make favorites. They can share. Sure. All right. Now let's go to the connection settings. Where is it? Sounds good. Privacy. Okay. Favorites. So the favorite setting is nice because clients can make their selects, right. In an environment where let's say you shot a catalog and you have a hundred photos, you're gonna give them. And they only have 30 selects to pick from. They can make their selects right from the pick set. I'll show you how that works in a second. Okay. So I'm happy with all the settings here. I've double checked my things, I hit publish, ready to go. So publishing is not gonna do anything because we've hidden it from the homepage. So this is just one more step into the system. Let's go back to big screen. Okay. So this is where I'm ready. This is what the preview email is gonna be, right. You wanna make sure you include the password, so I they see it. And then the pin so they can download. So pretty much looks clean, right? It's not like, "Hey, so and so, here's the Dropbox link. Let me know what you want, what the files you want." This is just much more elevated. And if you want to charge a premium, as a photographer it's nice to deliver things in a premium way. Like the way that the clients present their vehicles in a high end way, they hire you to present their things in a clean way. You should present yourself in a clean way and professional. So then I'll just put the client of the email, client-to-client, not the client. And then I might just put a personal note but I usually don't put any personal notes here, 'cause it goes here. It's not the best. So I'll just usually do this, send the invite. I'm ready to send it to client-to-client. Somebody got this email hopefully. And after that, where I go is I go into the proper mail app and send them an email and say, "Hey the photos are coming away. This is a few things to know, like this is how I feel about the shoot. I'm really happy. This came out well." And you know, I might explain to them they can make selects. Oh yeah. I gotta show you how to do that. I'll explain to them how they can make selects. And I will thank them again for nice collaboration. Now selects. Let me show you how clients can make their selects. So let's say you send them the link. They hit open. Sure. And they're like, I really like this photo. Okay. So they can star it. Good, favorites. So they've entered the password at this point and now they can just put client-to-client client. Okay. And it's gonna say them up right. Sign in. Boom. That's all, it's simple. They don't even have to make an account. Now on the Pixieset end, I can see that there's a new favorite created for Himalaya Astro and client, and client made this as a favorite. Boom. That's how it works. So simple. There's no need for them to send me the file name, or screenshots, or PDF documents of the selects. I've seen it all. So this has made everything easier for everybody. So that's it for Pixieset and how to deliver photos in a clean way.
Class Materials
Ratings and Reviews
Jon
Not What I Was Expecting Let me just start by saying that the workshop was very good. There were lots of things that I learned and many insights I took away. Perhaps the greatest bit of wisdom imparted to me was not anything Alex said but how he approached every subject he talked about. I felt that he was talking to me as a friend, very personal and open book. This was both a blessing and a curse as the course tends to meander around and is not as structured as others I've taken. Alex's passion for the highest quality, and craftsmanship in every aspect of his business, is very evident. From the premiums he charges, to the attention to detail in client deliveries. This is where my review is going to give some hopefully constructive criticisms. For someone so focused on a premium experience I was a surprised to find the course a bit sloppily assembled, and the videography and editing lackluster. This is coming from a videographer and someone with a lot of experience in online training. A few short examples to illustrate my point include: repeating segments of the edit (in some instances the exact same segment), poor framing. Colors changing between cuts, and my biggest pet peeve, not leaving photo examples on for long enough to see them. These are all small things, but they add up, and along with the topics meandering, left me a bit disappointed. I'm curious who you would say this class is aimed towards. Amateurs, mid-level, or experts? The assumption of who you are addressing changes throughout the course. I feel like with a bit of work from an instructional designer, and some editing cleanup, you could help hone this course to be one of the best out there. I feel like I need to do a more in depth review than will fit here, to actually explain this well. Let me know if that would be helpful to you. One other note: When I signed up for a workshop on Adventure Photography, I honestly thought it would be more field focused. The field examples were all shoots for products, and not shoots documenting an adventure. I guess I had just hoped to learn that side of the storytelling process more. Getting into the nitty gritty of being wet, cold, and dirty, and still shooting bangers. The section on filters (going out and building the snow cave) was more what I thought this course was going to be. Anyhow, with all that said, I still found it valuable and worthwhile. To summarize, the course feels a bit unpolished and in some ways unfinished though there is still great value. I've taken Jimmy Chin's Masterclass on adventure photography and it felt very structured and highly polished. I purchased "Adventure Pro" on the "finish in a month" discount. I would have felt ripped off if I had paid full price with the course in its current state. Thanks for reading and I hope my criticisms come as helpful. As I've already mentioned I'd be happy to further elaborate.
Topher Hammond
One of the best photography investments I'm only 1/4 of the way through Alex's course and I feel like I already have a loose plan on how I can move forward in my own career as a photographer. I felt like my work was lacking a specific feeling. The way that Alex articulated ideas on how to convey emotion in your imagery and building that overarching story arc for your own life narrative were super helpful to focus on how to make my work better. Super looking forward to the rest of this course. Thanks Alex and team!
Sergi Mas de xaxars Rosell
Great Workshop I learned quite a lot with this workshop. Because I'm in the industry for 5 years now, there were a few things I already knew. On the other hand, Alex showed me different and more effective ways to improve my business. I like the way he gives the lessons, always in a personal and close way. This is the knowledge I wish I had when I started. Totally worth it!
Student Work
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