Challenge: Brainstorm Your Next Four Blog Post Ideas
Lesson 20 from: Blogging to Sell Your ProductsMegan Auman
Challenge: Brainstorm Your Next Four Blog Post Ideas
Lesson 20 from: Blogging to Sell Your ProductsMegan Auman
Lesson Info
20. Challenge: Brainstorm Your Next Four Blog Post Ideas
Lessons
Class Introduction
03:40 2How to Get Traffic to Your Online Store (With One Simple Marketing Action)
16:56 3But I Don't Have Time to Blog
12:36 4Setting Up Your Blog (as Quickly as Possible)
15:35 5Hot Seat: Choose Your Blogging Platform
03:32 6How to Turn a Social Media Post into a Blog Post
19:59 7Challenge: Turn a Social Media Post into a Blog Post
02:17 8The Role of Blogging in Your Business
21:15Creating Ideal Customer Profiles for Your Blog
18:30 10Hot Seat: Ideal Customer Profile
18:16 11Choosing an Angle for Your Blog
16:59 12Hot Seat: Choosing an Angle for Your Blog
05:14 13Challenge: Find Blogs to Inspire Your Content Strategy
02:46 14What Should You Blog About: Content Ideas for Your Blog
21:48 15Choosing Your Content Mix
01:47 16Hot Seat: Choosing Your Content Mix
06:58 17Creating Compelling (and Search-friendly) Post Titles
13:18 18Using Images in Your Blog Posts
22:51 19Tutorial: Creating Product Round-up Images for Your Blog
11:14 20Challenge: Brainstorm Your Next Four Blog Post Ideas
01:44 21Hot Seat: Four Blog Post Ideas
09:48 22Tutorial: How to Put a Blog Post Together
10:21 23Promoting Your Blog Posts
14:57 24Getting the Most Out of Your Blog
10:25 25Hot Seat: Blog Critique
06:22 26Measuring Results and Maintaining Momentum
25:37Lesson Info
Challenge: Brainstorm Your Next Four Blog Post Ideas
I'm going to give you guys a challenge. Which is: I want you to brainstorm your next four blog post ideas. So at least four, but four is a good place to start. And really think about it. If you're blogging once a week, four gets you the next month worth of content. Just by brainstorming those ideas. So remember that our content idea is our topic, plus our post type. And that gets us to our content idea. So topics are those big bucket things in your unique editorial angle. And the post type is that whole list of post types that we talked about before. They can involve your product or they could not involve your product. But then those are gonna get you to your content idea. So I want you guys to brainstorm at least four topics. And then in the next lesson, we're going to talk about those a little bit more. So we're actually going to our... In-studio audience does not know this yet, but at least one of them is gonna get hot-seated. Where we come up with some blog content ideas. We're gon...
na talk about how to put together a blog post. So we're actually gonna take that image that I just made on Polyvore and turn it into a blog post. We're gonna talk about how to promote your blog posts so they get seen by more people. So remember, blogging in itself, is a marketing strategy. But there are a few things that you can do to help grow your blog faster and help get it found, so I'm gonna talk about those. We're gonna talk about how to get the most out of your blog. We're gonna talk a little bit more about blogging frequency, how often you should be blogging, and then how to measure a result and maintain momentum. So do not go too far, because we still have a lot to talk about.
Class Materials
Bonus Materials
Bonus Materials
Ratings and Reviews
Trang Le
I don't agree with Megan's assessment that writing a how-to process will only attract your peers and competitors, not your ideal customers. I know a lot of graphic designers who post design tutorials frequently and it only helps raising their profiles. Writing a how-to post doesn't have to be like shooting in your foot because: * You don't have to share everything. There's more to great designs than knowing how to draw a certain thing. Composition, color, typography etc all come into play. * Even if you're given a step by step tutorial, it's very likely that you will stumble into a lot of issues or it takes you too much effort and time to complete it and it's better to hire a professional designer. Web building tutorials are everywhere, but web developers and designers still have their places. There's a big difference between knowing and understanding. * Even if you're professional designer, sometimes it's better to buy from your colleague than to make it on your own because no designer is excellent at every aspect of design and for a designer, time is as much valuable as money. For example, web designer may need to purchase custom typefaces from a font designers, and reading a blog which indicates that the writer knew his stuff will inform the web designer to make a rightful decision. Other than that, the course is rich information packed with a lot of actionable strategies and real fact about the blogging landscape.
Varvara Lyalyagina
I went straight to Polyvore and created a blog post. Not as fast as Megan was talking but who cares the blog post created and this is the best result of the training. http://hometocome.com/2017/05/plany-na-leto-2017.html Feeling super motivated. Megan makes it sound easy to complete and absolutely not overwhelming. This training is like a fresh air. Thank you!
a Creativelive Student
Lucky me! I stumbled upon this class and watched in live on air last night. I've now bought it! There is gold in this class and totally recommend it to anyone. Megan is so easy to listen to and I'm looking at her other classes too! Thanks Megan. You just made blogging a lot more fun! x