High School Senior Photography
Sal Cincotta
Lessons
Day 1
1Introduction to Senior Photography
34:11 2Getting Started in Senior Photography
33:54 3Dealing with Competition
07:02 4The Ambassador Program
19:34 5Q&A
16:32 6Marketing to Seniors
40:35 7Shooting Seniors
24:40Selling Workflow
11:52 912 Month Plan
19:11 10Your Business Plan
41:55 11SWOT Analysis
40:29 12Packaging and Pricing
32:11Day 2
13Preparing for a Photoshoot
31:01 14Selecting Outfits
21:22 15Picking Outfits with the Senior
11:15 16Lighting Setup
12:14 17Shoot: Red Backdrop
23:13 18Shoot: Red Backdrop Q&A
22:45 19Shoot: Clam Shell and Ring Light
27:00 20Morning Session Q&A
13:51 21Shoot: Garage Door, Shade
38:27 22Shoot: Alley
26:54 23Shoot: Rooftop, Flash in the Direct Sun
37:34Day 3
24Workflow
52:15 25Sal's Photoshop Edits
19:43 26Lightroom Workflow and Q&A
11:10 27After the Shoot
43:16 28Selling Your Work
25:12 29Live Sales Session
48:08 30Sales Session Q&A
43:25 31Pricing Your Work
19:02 32Pricing Your Work Q&A
21:59Class Description
Join Sal Cincotta for his "take no prisoner" approach to the business of high school senior photography. In this photography business course, Sal digs into marketing plans, business plans, pricing, and packaging. Sal also shows how to create an ambassador program so that your kids are talking about you and advocating your business in their schools.
This business course also includes a series of live in-studio and on-location photo fashion shoots, showing you how to capture the most of-the-moment trends, poses, and backgrounds. Sal also covers why high school senior photography is at the core of every successful photography business. Seniors become brides and brides become long-term family clients.
Class Materials
bonus material with purchase
bonus material with enrollment
Ratings and Reviews
a Creativelive Student
I have been shooting seniors now for 6 years. I have to say this is the best course I have ever had online! My head is still spinning trying to process it all. (luckily I gave in and bought the course :) I was going to be printing my marketing magazine for my seniors this week. After the first day of this series, I completely changed my pricing structure and felt so much better about how it would work for me! That is what is amazing about this series. It has incredible amounts of information that the newest photographer to the seasoned photographer can take and use in the business. I watched all three, took notes like crazy; watched again and still could not get all the info I wanted on paper. So I did the logical thing. I bought it! I was so impressed with the down-to-earth style of teaching that Sal and Taylor use and how open they were to sharing so many helpful aspects of how they do business. I really wanted to buy another backdrop, but I truly believe my $99 for this series will reap way more benefit for my business. Thanks so much Sal and Taylor! Now... to go redo that marketing info. :)
a Creativelive Student
This course is amazing. Sal offers a truly comprehensive path toward success in a step-by-step way that leaves nothing out. You can tell he's very secure in his success and his skills and, therefore, can truly share his knowledge. This workshop is great for amateurs and experienced alike. And, unlike many other presenters, Sal doesn't spend exorbitant amounts of time bemoaning the existence of "shoot and burners" ... instead, he inspired even them to raise their game - benefiting the industry overall. Nice. You must buy this workshop.
Student Work
Related Classes
Portrait Photography