Printing & Paper Options for a Business Card
Lara McCormick
Lesson Info
8. Printing & Paper Options for a Business Card
Lessons
Class Introduction
03:42 2What Information to Include on your Business Card
01:56 3Size & Orientation of a Business Card
03:31 4Choosing a Hierarchy & Layout for your Business Card
09:10 5Choosing & Using Fonts for your Business Card
09:36 6Color Combinations on a Business Card
06:47 7Logos & Images on a Business Card
06:53 8Printing & Paper Options for a Business Card
03:54Lesson Info
Printing & Paper Options for a Business Card
Where you get your card printed is something you should really think about at the very beginning. Today, I usually always print using an online vendor because the's services air so accessible they're affordable, they're so easy. It used to be that you would want to go and get them done in a shop. I mean, it's, a great way to support a local business. There aren't so many around anymore, though, and a lot of times they'll still ask you to email them the file before they prince it. But the benefit of going with a local print shop is that you can look at the physical proof. So with an online vendor like moo or overnight prince, they're going to send you a digital version to prove you can't prove the color. You can prove the information, but you can only really prove the color in person, right? Because you want to look at the paper and how it feels, and you need to see it in person. You want to compare with your pantone swatch book so you'll need something physical toe look at letter press...
is a whole different thing, it's beautiful, it's amazing, I love it! I have an example of a letter press card and it's a beautiful artie asian kraft I mean the way that the letter forms dip into the paper and it just feels really nice so if you do something like letter press all you really need his type on a card but you're going to pay a little bit more for that just to give you an idea I was looking up letter press costs and five hundred cards came to about five hundred dollars so it's a dollar card online services range anywhere from sixteen dollars for one hundred cards to fifty dollars for one hundred cars, so depending on your budget I mean I would always love toe letter press all of my stuff but it's a little expensive so so there are a few options for you for printing they also want to think about the paper stock and the finish of the card so I'm a mad person I just think matt is classy and it looks great some of my clients they always want glossy paper because they think it's more expensive but glossy really sort of in my mind equals cheap looking so I would stay away from glossy there's also coded options or satin it depends which online version which online vendor you're using? They have a different terminology for their papers I'll try to give you a idea of what the differences are, so the creative life card is mad and it's actually a pretty thick wait right so that's nice it's not going to bend this is coded so you can see a little bit sort of a satin feel to it and it's this dinner. But it's still not going to tear. This is a postcard, but it seems the only thing I had that was sort of a semi gloss, just to give you an idea. So the difference between the satin in the semi it's pretty big, or that I'm sorry, the glass, and this satin is pretty big. So this isn't even a glossy, glassy it's, only a little bit glossy, but from a business card perspective, avoid glossy stick with matt.
Class Materials
Ratings and Reviews
a Creativelive Student
Hey Lara! I just checked out your course on CL, How to Design Business Cards, and absolutely loved it! Everything about the course was awesome from content, information, presentation, and your personality. Would you please do more courses? You have a wealth on knowledge, I can tell, and with your easy-going presentation it is a great combo. I would love you to do a course on InDesign or simply on design with various projects from business cards, posters, brochures, etc. Anyway, thank you for that course. You rock! Thank you for your time.
a Creativelive Student
I'm designing my first business card and Lara took it step by step so clearly that I've got something I can be proud of right out of the gate. She showed great strategies to make them professional and attractive and bonus ideas about how to get people to keep them around for reference. That's pure genius!
Sara C. Madsen
Great, little course. Inspiring.