What Did You Do Today to Make Money?
Lesson 15 from: Set Your Income Goals and Develop a Revenue StrategyMegan Auman
What Did You Do Today to Make Money?
Lesson 15 from: Set Your Income Goals and Develop a Revenue StrategyMegan Auman
Lesson Info
15. What Did You Do Today to Make Money?
Lessons
The Gap Between Where You Are & Where You Want to Be
07:20 2Determine Your Big Audacious Revenue Goal
08:33 3What Determines Your Revenue Potential?
09:29 4How Many Hours Can You Devote to Your Business?
05:07 5Find Your Production Ceiling
19:31 6Find Your Production Ceiling: Student Example
09:06 7How Many Sales Do You Need to Make to Hit Your Production Ceiling?
04:44 8How Does Your Audience Size Affect Your Revenue?
11:37Audience Size: Student Example
07:49 10How Frequently Do You Sell to Your Audience?
05:48 11Promotional Calendar: Student Example
07:30 12How Does Your Budget Affect Your Revenue?
07:38 13Set Your Annual Revenue Goal
09:32 14Create a Revenue Tracking Document for the Next Year
19:40 15What Did You Do Today to Make Money?
07:44Lesson Info
What Did You Do Today to Make Money?
So I want to end today with one question that really drives a lot of what I do in my business, which is this idea of what did you do to make money today? So here's the thing some point, you're going to get stuck, right? So what do you do when you feel like you're stuck? I want you to check in on your goals regularly, so here's, what? We took your annual goal, and we broke it down month to month because you're going to pay attention to that goal. You're not it's not going on those where you set this goal, and then you're going to come back to in december, and you're going to say, oh, did I hit that to late in december, right? So every eye was a every week you're going to check in, but certainly every month you're gonna track where you're at in your revenue, you're going to check in and make sure you're there, and if you're not there, you're gonna ask yourself what didn't work? Did I not grow? My list is largest that needed to be, do I need to do more promotion? Did I not send a strong e...
nough called action to my list? Having my stores forgotten about me, I need to call them? Do I need to launch a new product to bring energy and if you're not hitting your mark that's when you can troubleshoot and figure out where you need to go, and if you are doing better than expected in some areas, you can shift your balls a little bit. Okay, you know what? I really wanted to grow my online retail sales this year with just a little bit of wholesale promotion, I saw big results, see what I'm going to shift my goal a little bit more to wholesale, because I seem to be getting traction easier. The other thing is focus on revenue generating activities. I love our facebook group, but it doesn't generate money, right? It's really easy to get into these, I'm going to check my email anyone who tells me that the first thing they do when they wake from their businesses spend two hours checking their email. I'm like you are doing it wrong. I always start my day with revenue generating activity well there that's making product or sending an email to my list every day starts with revenue generation, and then in the afternoon when I'm tired, that's, when I do all that stupid admin stuff, that's when aipac orders that's, when I answer e mails that's when I run errands now, I haven't any freshest in the morning, but it also means that I don't get distracted, you know, they always tell you like, if you want to commit to an exercise plan exercise first thing you want to commit to making money, do your revenue generating activities first, make the product, do the marketing, get that out of the way and that run your errands, so focus on those revenue generating activities and constantly ask yourself this question. So when I was first starting my business or kind of in the early stages, it happened to be one tear it until he was in the early stages of her business, and we've been friends for a long time, and when we would get stuck one of us and call the other one like, I don't know what I'm supposed to be working on today and the other one of us, and we did this to each other all the time, the other one would say, ok, what can you do today to make money? And the answer? That question is always the thing that you should do that day, so you may not have terra on speed dial on your phone like ideo realize I'm very lucky girl, you may not have that, but you can ask that question to yourself every day I'm not sure what I can do today, what can I do to make money? For a lot of you if your list is small if you don't have that audience it's marketing if you've got a lot of products sitting around its marketing but eventually it might be you know what I'm gonna work on that new club launch I'm going to do my list building I'm going to email my store and find out if they need more product what can I do today to make money and if you use that every single day that's really going to change your perspective on your business and really helped drive your growth so I want to end when that question so I made it a little fancier here but really at the end of the day this question is what can you do today to make money to move you closer to your revenue goal and I want you guys to share on our create to make hashtag but I'm going to start with our in studio audience first stays right and I know that it's the end of the day you guys they're tired but I hate asking this question for tomorrow because tomorrow never happens right? So does ari what are you going to do today? I make money you have you closer to your revenue goal I'm going to write up all these all these plans and put them into action you know that's put dates and focus you're going to commit commit yes karen going to go back over all these numbers that made me nervous and sit down and methodically go through it so I can get it done and you're going to declare your number right? So that it doesn't make you nervous. Anything exactly perfect problem. I'm going to take a nap so that your please I can't. I can't begin to think about you make money. All right, tiffany and contact one boutique. Perfect that's what I like that is a good, strong revenue generating activity. I'm gonna think about different retailers on that approach for also, um I'm gonna go home, make an excel spreadsheet and put in my monthly bulls income goals. Yeah, I'm going to go through my last all the years on etc and track my monthly sales goals and use those with the upgraded with my, uh your goal. So same truck last year's stuff it andi also grow my mailing list cause it's released I'm also going to start my mailing list, start building one awesome and just so you guys know how much I think about this. I want to share this little story and that happened over the break. So elizabeth, who is our crafted maker producer? Happens to be a fan of my work, and so in anticipation of thinking about how I could make money, I actually brought a few products that I knew elizabeth had her eye on, and before she left for the day, I was like, don't know, come in here and try some things on, so that was what I did to make money today, so even know I'm here working with you guys. I'm still thinking about what I can do every day to connect with my customers and make money. So what are we seeing from our online audience? So online paintings by katie gilmore says I can put together an estimate for my custom painting buyer and email or in the morning, fantastic, and meghan jewell says, I just placed an order for some advertising, and I'm going to focus on growing my e mailing my email lists of it. Fantastic. All right, so even though we're at the end of this class, I just want tio read happen kind of encourage you guys to be really clear about those goals, check in and really focus on this. What can I do to make money today? Because the more you can think about your revenue goals and asked that question, the further ahead you're going to be than so many other people who are trying to run their businesses.
Class Materials
Bonus Materials with Purchase
Ratings and Reviews
user-029387
This was the best class I've taken regarding revenue growth! I've even taken "entrepreneurship" courses and this class was excellent: Megan makes the information palatable, the exercises are simple and she answers every question with ease and aplomb. If I could, I'd give it FOUR thumbs up. Thank you, Megan; I feel like I can take on any goal now with skill.
a Creativelive Student
This was an AMAZING class! Watched twice today and needed to. So much to absorb but oh so worthy! Great way to start the year...can't wait to create my promotion calendar and move my business forward. Thanks @meganauman and Creative Live! Katherine Carey www.katherinecarey.com
Polina
Very valuable 2.5 hours. I appreciate that Megan took her experience and expertise and approached the audience with a lot of respect: condensing a wealth of knowledge into logical and actionable steps. Presenting one's passion is a skill in itself, and it's refreshing to see a speaker so eloquent in their messaging. Have your pen and paper ready, because this course is rich with valuable information. Thank you, Megan!