30 Days to Design Your Portrait Business
Lori Nordstrom
Lessons
Day 1: So You Want to Be a Pro Photographer?
17:08 2Day 2: Setting Up "Shop"
48:03 3Day 2 Bonus: "Setting Up Shop"
57:32 4Day 3: Getting Organized for Success
18:30 5Day 3 Bonus: "Planning"
37:23 6Day 4: Studio Image
24:21 7Day 4 Bonus: "Studio Image"
32:30Day 5: Defining Your Niche
34:31 9Day 5 Bonus: "Your Niche"
51:54 10Day 6: Defining Your Target Client
20:51 11Day 6 Bonus: "Your Target Client"
17:10 12Day 7: Marketing Part 1
27:52 13Day 7 Bonus: "Marketing - Part 1"
1:07:57 14Day 8: Marketing Part 2 Ideas For implementation
34:20 15Day 8 Bonus: "Marketing Part 2"
44:28 16Day 9: Networking
43:30 17Day 9 Bonus: "Networking"
35:18 18Day 10: Pricing For Profit Part 1
22:33 19Day 10 Bonus: "Pricing Part 1"
37:16 20Day 11: Pricing For Profit Part 2
36:05 21Day 11 Bonus:"Pricing part 2"
1:10:30 22Day 12: Projections for 2014
20:08 23Day 12 Bonus: "Projections"
34:27 24Day 13: Scheduling and Planning
28:33 25Day 13 Bonus: "Scheduling & Planning"
34:33 26Day 14: The Inquiry: Handling Emails & the First Phone Call
33:36 27Day 14 Bonus: "Initial Inquiry"
55:59 28Day 15: Client Education & Customer Service
21:19 29Day 16: Defining Your Product Line
32:15 30Day 16 Bonus: "Product Line"
10:22 31Day 17: Packaging Your Product
42:18 32Day 17 Bonus: "Packaging"
21:05 33Day 18: The Portrait Consultation: Designing & Planning Session
39:59 34Day 18 Bonus: "Consultation"
41:25 35Day 19: Photographing at the Client's Home: Shooting for the Wall
27:32 36Day 19 Bonus: "Wall Concept Shoot"
13:32 37Day 20: Shooting On Location: Client's Home with Older Kids
29:47 38Day 20 Bonus: "Mandi Shoot"
21:14 39Day 21: Shooting On Location: Client's Home
26:27 40Day 21 Bonus: "Dryden Shoot"
09:05 41Day 22: Adding Video to Your Portrait Sessions
14:43 42Day 22 Bonus: "Adding Video"
09:32 43Day 23: Shooting with Studio Light
32:59 44Day 23 Bonus: "Studio Lighting"
28:46 45Day 24: Portrait Workflow
22:35 46Day 25: Sales
35:48 47Day 26: Handling Objections: Finding Your "Yes" Answers
32:15 48Day 27: Special Events & Mini Sessions
20:32 49Day 28: Charitable Events: Give & Get Day
33:22 50Day 28 Bonus: "Charitable Marketing"
19:15 5129: When Should I Hire Help? When Should I Go Retail?
20:52 52Day 29 Bonus: Skype call with Lori & Carly
43:10 53Day 30: Goal Setting & Motivation
27:55Class Description
The strongest portrait photography businesses have one thing in common: a dedicated, strategic plan for artistic and financial success. Join creativeLIVE instructor Lori Nordstrom as she goes through 30 Days to Design Your Portrait Business, an intensive course that will give you the step-by-step tools you need to survive and thrive as a portrait photographer.
Over 30 days, you will work with Lori to develop a plan of action for marketing, branding, and pricing that will keep your clients happy and your business growing. Lori will outline the lighting, posing, and shooting skills she uses to make sure clients come away from a session with photos they’ll love. During each daily segment, Lori will discuss the topics covered in her 72-page workbook (included with purchase).
By the end of this course, you’ll have the concrete skills you need to attract clients, build a successful, satisfying business, and deliver stunning results every time.
Class Materials
Ratings and Reviews
fcaisp
This course is amazing! Lori covers so many essential things to have a successful photography business. She goes through everything in a very methodical way. I also appreciate ALL the free stuff she gave to help make my business successful. I also love how she shared how she gives back in her community and worldwide. Thanks Lori!
a Creativelive Student
I have loved so many creativeLIVE courses but I have to say this has been THE BEST for me. Lori thank you so much for sharing your wealth of knowledge! I am feeling more confident and excited about moving forward and making my photography a real business finally. I have been crippled by insecurity and fear and with this course I feel like I have finally been given the ok and the KNOWLEDGE to do what I need to do. Thank you!
a Creativelive Student
I cannot say enough GREAT things about this course!!! I've been in business for over 10 years now, but still need to check in on the business side of things periodically. This class reminds us just how much fun marketing, sales, and planning can be. It has rejuvenated my passion for the BUSINESS side of this business. In fact, I'm so inspired by what Lori has to say, I think I will recommend this class to my COMPETITORS down the street. We will all be better for it and the industry will be better too! This is perfect for those just starting out AND seasoned pros :)
Student Work
Related Classes
Portrait Photography