Lessons
Day 1
111 Pre-Show
07:37 2Creating the Lifestyle You Want
19:44 3Benefits of Owning Your Own Business
37:11 4Setting Intentions and Goals
21:59 5Fear and Unexpected Success
42:03 6Facing Your Fears
22:28 7Knowing Your Ideal Customer
34:01Building a Customer Profile
23:06 9Ideal Customer FAQ
19:28 10Preparing for a Craft Show
35:20 11Booth Q and A
16:25 12Free Preview: Tips for Craft Shows
19:00 1311 Wrap-Up
04:36Day 2
1421 Pre-Show
13:40 15Whats in a Name?
30:23 16Selling Online
31:44 17Customer Communication
19:48 18What is Marketing?
33:21 19Engaging Marketing
28:29 20Small Object Photography
42:56 21Shoot: DIY Lightbox
27:04 22Pricing
24:13 23Packaging
18:28 24Policies and Item Descriptions
35:53 2521 Wrap-Up
06:58Day 3
2632 Pre-Show
13:30 27Blogging vs Websites
37:18 28Social Media
38:30 29Accounting and The Law
29:31 30Records are Fun
21:04 31Business Plans
12:24 32Press and Media Coverage
28:57 33Media and Press Q&A
22:10 34Venues for Press
26:08 35Thanks and Credits
10:20 36Product Development
23:03 37Crafting Success
23:21 38Defining Success
18:00 3932 Wrap-Up
04:21Lesson Info
11 Pre-Show
Hello, internet and welcome to creative live my name is ken klosterman and I'm susan roderick and we are going to be your host for this workshop today we have a three day course we're just kicking off or here in our seattle studio, which is really exciting because most of our craft and make her courses have been all film down in san cisco and so this is our first one here in seattle, so we're very excited for that. This is the first time we have on carrie chapman here and she has been working so hard for all of you out there this workshop is going to be incredible. This is start of handmade business and we're ready to get started. I'm really excited to be here. I have I'm just ready to dive into the craft channel so all right, what? We have seven wonderful studio audience members and we're going to be talking to them throughout the next three days getting into their businesses as well and using them as examples talking to them about what they're doing so we'd love to introduce you to t...
hem and maybe show you the craft that they d'oh so why don't we start with you? And if you could just say your name where people could maybe find you online what your business is and uh and then we'll talk about what kraft you do my name is kathy paez squall and my business is cat shy crafts and I make heartfelt to court to cozy up your home embroidery hoop art and yarn reads with felt flowers cool and where you're from, where you're rich I'm live in bellevue but I was born in new york all right? Well let's take a look if you want to show us where the cameras can get close in there on your beautiful piece beautiful and tell us about the inspiration for this one thiss won it uses it embroidery hoop ah wouldn't embroidery hoop and I make the felt flowers and I like to have border names or sentiments on the front and it's all done in wool blend fell we're looking forward to hearing more about your craft thank you all right. Next up I'm erin duncan my businesses ren bernard and it's mostly hits all everything I do is by hand hand embroidery, my original sketches this's a narwhal yankee or a unicorn on and we're going first thing you could hold it up streets of the cameras get it off seven tell us a little bit about um I don't know I just I like to embroider little animals and um I do a lot of wedding hankies too, but this's actually one of my favorites and I'm here in seattle and talk you can find me online anywhere run burkhart's thank you hi. My name is kathy grava and I have a good fiscal kathy's rats about the mid nineteen eighties my mother invented this do hickey pew clip and it goes into puke let's tell hold bows and whatnot since she invented this little cup that holds freshwater and goes from the church to the reception so she would needed as a whole stack of these in her basement needed something to cover him so it created this little decorative sleep and yeah so it just pops in here like this and just you know when you're starting out you can make the stakes anyway so I created this little cupcake wrath because I have so many of these over printed that now we make these cupcakes and churches yes I love parties parties wedding yeah. Thank you all right. Next hi, I'm heather salisbury and my website is heather salisbury dot com I'm a mixed media artist and I like to tell a story on campus with found objects vintage papers and I like everything to be very colorful and cherry I like really bright her part where you from where I live in deming washington yeah let's see, your beauty is one of my pieces bright and cheery yeah beautiful. Thank you for sharing that. All right well in the background would you mind standing up way I make waterproof art that you can hang in your shower with the suction cup which is really e I don't know how close the cameras get it on these but I have to love these tell us tell us what they what they say this one has a little broken architectural figures inside and it said everyone is broken you will be ok love it on using daily for sure and this one has a little business woman inside and it says go get your almost equal pay I like her already a thank you and I are gonna be friends all right next I'm marlo me a hero and I'm a jeweler make camp fabricated sterling silver jewelry my etc shop is I'm a cute stuff and I specialize in custom made sterling silver rings what a great name what make you think e I don't this is one of the rings that I've made its a little spinner ring this spring is right ah a little a little bit big for me but I might be spending a little bit of money and then the next thing I know you're getting that I could really make love in your size I think that's a done deal I'm leslie engstrom I'm from the coma area um and I make handmade jewelry all my shops are either climate reflections or you confined my blogger my twitter at klein on reflects so I'm going to have to ask how you spell klein not it's k l e I and o d let's see it this is a little bracelet I made trying to hold it. Still it's very. It moves a lot. It's very shaky. Okay, what are the stones? It's, turquoise and it's actually imitation marbles and that hot pink. It was actually the marble. So great. Well, I'm excited to get to know you ladies more as the next three days go by and gets to know more about your business and your craft and how you know what you guys want from this workshop and how you're going to, you know absolutely about your life to exactly that's. Really? What carrie is about is about empowering us to do what we love, but also do it smartly so that we can live the life that we want to live. So it was excited about that. Some think we're in the right place. Well, let's, go see if the chat rooms are excited about this as well. Susan is going to go say hi and their everybody. You can see a link, but meet the video there watching and we want to hear from you jumping the turnstile. See in there. All right, thank you and shout out about one of the new features on our website here, a crate of live is the ability for you all to show us to show carrie your work, s o. We just saw these wonderful women's work, their passions, what they create. And kerry wants to see that from all of you. So I'll show you the course page in a second, but we have a new feature where they are galleries and student galleries, so that all of you around the world can post and show us what you d'oh and the way that you'll find that is. There will be a link on the course page that says new student work, or you can just scroll down to the bottom that says, galleries. So over the next course of three days, we're going to want to see what you have got.
Class Materials
bonus material with purchase
Ratings and Reviews
Cathy
Kari Chapin's course, Start a Handmade Business, was a game-changer for me. Her content was presented in such an accessible, engaging, easy-to-digest, and oftentimes hilarious way. At the same time, she did not sugar-coat things. Having a handmade business is a job and requires work. I love that she emphasized that fact. Not only did she give the nut and bolts of how to start a handmade business but spent a lot of time on the emotional component of being an artist trying to sell her work. Her guests (Skype and in-studio) were well-chosen and showed the rapport she has with her community. This showed that she lives what she teaches. The interaction with the studio audience and online community was integral to the course because it showed real-life examples of business owners at varying stages in their career. (I was so lucky to be one of the studio audience members. I will forever be grateful for this opportunity!) This class was a comprehensive look at handmade businesses that everyone from fledgling businesses to more established businesses can benefit from. I highly recommend this course! Thank you Kari for sharing your mind-blowing wisdom and warm and fuzzy heart with us! And thank you CreativeLive for having this awesome resource for the creative community! --Cathy Pascual, catshycrafts.com
Domesticraft
Well, it's been a few days since the course and I am still pumped. Kari said a few things in particular that I needed to hear and I'm so grateful for that. I have been involved in the facebook group she put together and I am so happy about that. It's an awesome resource and my fellow creatives have been very helpful and encouraging. I totally recommend this course to any creative entrepreneur at any stage in their journey. Plus she is cute, funny and has just the right amount of snarkiness. I so enjoyed it!
a Creativelive Student
I loved this course with Kari Chapin! Her wealth of information delivered with such an honest and funny voice was refreshing and inspiring. I have accomplished things in the last few days that have languished on my to-do list for a year or more, largely due to this class. Kari is very down-to-earth and just plain adorable! I highly recommend this course for anyone creative who has or wants to have their own business.