Negotiating and Talking Money with Clients
Lesson 16 from: FAST CLASS: Business of Commercial Food PhotographyAndrew Scrivani
Negotiating and Talking Money with Clients
Lesson 16 from: FAST CLASS: Business of Commercial Food PhotographyAndrew Scrivani
Lesson Info
16. Negotiating and Talking Money with Clients
Lessons
Class Introduction
05:06 2How To Get Work As A Food Photographer
02:54 3Understanding Your Skill Level and Your Market
03:20 4How To Grow Your Business
01:28 5Opportunities In Commercial Food Photography
08:17 6How Do You Market Yourself
08:23 7The Importance of Attitude and Communication
03:30 8Understanding Insurance Responsibilities and Liability
05:38Understanding Taxes and Accounting
03:11 10The Importance of Representation and How To Get It
09:59 11File Management and Protection
02:40 12Understanding Stock Photography as a Business
04:59 13Contracts: The Law and Your Rights
03:18 14Negotiating with Clients: 10 Questions you Need to Ask–Part 1
06:57 15Negotiating with Clients: 10 Questions you Need to Ask–Part 2
05:16 16Negotiating and Talking Money with Clients
02:31 17Who are the Players in Commercial Food Photography
09:43 18How to Manage Client Expectations
02:38 19How to Assemble a Team
04:11 20The Production Team
04:48 21On Set Support
04:51 22Editors and Post Production
02:47 23What Expenses are Associated with a Shoot
04:01 24What is Usage?
05:35 25How to Anticipate Expenses
02:56 26Calculating Price Based on Rates, Usage and Expenses
03:35 27Where do You Go Next?
03:17 28Continuing Education and Research
06:28 29How to Get your Work Out There and Get Noticed
02:47 30Treatments and Final Wrap-Up
06:23Lesson Info
Negotiating and Talking Money with Clients
This is an important concept and I kind of touched on a little bit about the idea of being uncomfortable or being in a situation that you don't want to be in or you feel you're being taken advantage of. But the 1st 11 you want to remember is, um, if you don't think the job is worth your time, no matter who the client is, put that out of your head, who the client is. If you really feel that this isn't an abuse of your time, walk away, you'll get more respect for it and they don't. Maybe they'll come back again at another time and they will hire you. But if you come into a situation knowing you're at a huge disadvantage and you're being taken advantage of, you'll never be taken seriously as a as a professional, you have tow, assert yourself professionally if you want to be treated with respect. And ah, producer friend of me told me this when I first got in the business and I got offered to do some at ad work and I threw crazy numbers at people on purpose and this goes in any situation ri...
ght? You're buying a house buying a car if you come out some. If somebody comes at you with a hard number and says that's it, we're done. This is this is what I can pay and I don't want to pay anymore, you know? And that's it. Well, then we're not negotiating. Then this whole thing that we've been talking about is out the window because now it's just I'm dictating then dictating to you what I want to pay. And you know what? For most of us, that doesn't really work. You have to be willing to recognize when you're being dictated to. And if you don't, you're gonna be at a disadvantage, and you're gonna be taken advantage of as an artist. So, um, one of the other reasons to walk away from a client at this in these negotiations stages is when it's pretty clear their unrealistic about what they want. And they're not really movable or willing Toe learn when you're starting to talk about how many things they want photographed or how many different variations or how fast they want their pictures or how much they want to spend on production, and they clearly don't have any concept of what we do, it's time to tell them. You know what? I'm Maybe I'm not the photographer for you. Um, you know, I'm sorry I'm booked that day. Whatever. Might whatever excuse you need to make to back out of that arrangement the other way to do that honestly, and it's something I've done in the past is you price yourself in a way that they can't possibly hire you, and that saves face to for everybody. So there's there's ways to handle those situations where you clearly dealing with an unknown, a knowledgeable client, but you don't want to embarrass them, so you just price yourself in a way that makes it impossible for them to hire you.
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