Lessons
Day 1
1Class Introduction
27:11 2Introduction to Sal Cincotta Studio
22:02 3The State of the Wedding Industry
29:37 4Legal Entities
20:04 5The Business Plan
41:05 6Marketing Plans
17:01 7How Brides Find Photographers
1:05:29Pricing
27:10 9Packages
49:01 10Bridal Shows
33:15 11The Booth
28:17 12Bridal Show Q&A
27:44 13The Initial Consultation
24:39 14Live Consultation with Engaged Couple
27:22 15Consultation Q&A
21:40 16Shoot: Engagement Session (Alley, Available Light)
45:25 17Shoot: Engagement Session (Alley, Off Camera Flash)
19:14 18Shoot: Engagement Session (Interior Location)
25:52 19General Q&A
22:01 20Introduction to Sal Cincotta 2
09:07 21Wedding Timeline Review
38:19 22Post Production: Engagement Shoot
24:59 23Engagement Sales Session
43:00 24Shoot: Bridal Prep
1:17:45 25Shoot: Groom Prep
47:21 26Introduction to the Wedding Day
34:47 27Hand Signals for Silent Communication
08:40 28Shoot: Ceremony
52:41 29Discussion: Family Portraits and On Camera Flash
16:23 30Shoot: Family Portraits
19:45 31Shoot: Creative Portraits
35:30 32Special: Creative Portrait Session
07:22 33Shoot: Reception Details
23:29 34Shoot: Cake Cutting and Dance
34:18 35Same Day Slideshow
25:06 36Introduction to Post
15:36 37Post Wedding Discussion
25:55 38Post Wedding Workflow
44:02 39Search Engine Optimization
18:55 41Post Wedding Sales Discussion
31:45 42Post Wedding Sales Session
33:39 43Album Design
27:27Day 2
Day 3
Day 4
Day 5
Lesson Info
Hand Signals for Silent Communication
pay attention because I am going to teach you probably what I think is one of the most valuable lessons that we teach our team how do you talk to your team in the church I don't have a second shooter right now I work with my husband so how do you talk to your husband I asked him to sit in the back in case I need something during the ceremony how are you communicating you're not is what it sounds we have hand signals I'm sorry I do have an signals we have hand signals sand signals anybody else somewhat somewhat yeah we're gonna learn formal hand signals not somewhat okay so here we go I want you to pay attention everybody all right so there's several parts of the group that we need to keep track of we know we need the bride the groom the bride's family the groom's family and then there's always some variable maybe it's the priest are something else going on in the church so signal number one eyes right from saying eyes number one is the bride number two is the groom number three is the ...
bride is the bride's family number four is the groom's family number five is the variable in the room I'll say it again eyes number one is the bride number two is the groom number three is the bride's family number four is the groom's family number five is the variable in the room so what I'm gonna do is I'm gonna look at taylor and I'm going to say I'm telling her she's got eyes on number one and I can tell her I'm telling her I got eyes on number two which is the group this becomes very very important during the ceremony as we're going so less let's test this theory out taylor go on up there I don't know which camera I'll be looking at but you'll see the signal I'm gonna generate to taylor and then taylor just say what I just told you using my hand signals eyes may bride groom you've got right sure groom you've got the groom eyes variable I've got it so just three quick signals she knows exactly what I'm talking about when there's mass chaos in the church and there's flowers being handed off the bride's coming down somebody's lighting candles grandma's walking around what do I do boom eyes who's got what now the team is in complete sync simple simple hand signals to get your team going right if you're like trying to talk to each other okay right you can't be doing that like you're not gonna get your not gonna communicate that way ok and then the other thing we do in the church right I can't be like that's not how we how do we get her attention there's a simple way I get her attention it's a single do you like the dog whisperer you referring to me as a dog I don't know that's not what I said but I could see myself getting in trouble for this but you'd think on a daily basis but that's how we get each others attention in the church so no matter where my team is in the church if they hear that they'll look around where a guest might not even pay attention to that right but if I were like everybody's looking at us and we're now causing a distraction in the church so hopefully that is a very useful tip for all of you guys out there again this is how our entire team communicate even if we're doing video this is very very powerful in the church thoughts on that easy enough to do awesome lise is like yes I love it all right question from cook esquire what is the variable you talk a little bit about what their yeah the variable is going to be the priest the variable is going to be that the speaker up up at the altar right so the person singing or if they're giving a rose to marry that's one of the traditions the catholic ceremonies have that would be the variable going on right so I could say I could be telling taylor look you cover the variable or my video team now think about it I mean the ceremony not only we're shooting for harvey I gotta communicate with my my video people my camera operators so I'm telling my cat I'm the creative director I'm telling my camera operator what to do and then telling the taylor what to cover and I'm telling my second camera operator what to do so I'm directing everything so that I can ensure that there was no miscommunication no misunderstanding saying I thought you had it that can't happen because we know how to talk to each other in the church through those hands and that's how they're able to be a ninja ninja wanna one that is how you do it that answer any other questions about the hand signals well did you mention if you use or would use walkie talkies not in the church because if you're using walkie talkies in charge great question by the way if you're using walking talking's in the church you're talking I don't want to talk because you can hear a pin drop in some of these churches so I don't feel like getting fried I don't want to do that so it's silence we've got to be silent respectful I will take my shoes off in the church sometimes all right if you've got heels on on a tile floor or marble floor or anything like that and you're running around you can hear every clique right off your heels I will walk around the church barefoot to be respectful of the church I'm telling you man this is you've got to be respectful of the church especially if it's your own local area so that they will let you back in because my church ladies they love us they remember us because we were respectful last time we were in there just one more could you show those signals again yeah it's cool I'm glad everybody's right tight on this all right so if signal number one eye's okay so I'm pointing here I'm telling taylor to have eyes on number one which is the groom I'm sorry bride screwing up my own signals bride number to groom three is the bride's family four is the groom's family five is the variable in the room that could be there a priest that could be maybe a little kid coming down there's always action going on somewhere that's what number five is maybe it's the speaker okay then I'm pointing to either heard a signal she's got it or me I got it so I might go and that means I've got the bride hi I'm telling taylor she's got the groom or the variable something to that effect so good I'm glad everybody's digging that hand signals just a couple of quick ones yeah what do you do if you're not in the line of sight with each other if we can't see each other we always tell your second shooters and make sure you keep looking for me so the whole time they should be trying to make eye contact with you just to make sure you're not trying to signal something to them everything's okay and and we'll set up a plan of attack once this when we get there that half hour early we're telling them okay I'm going to be stationed the middle island I won't move because I have to get all the action going on you have to go from side to side around the outside aisles and get side shots of the bride's expressions shiites side shots of the groom's expressions the family's expressions so their job is to keep bouncing around and in between keep looking for me in case I need you yeah so again communication with your team never ever assume that your teammates know what's going on right it's like it's like being a football team we're in the church there's a play about to happen and I need to know right the quarterback knows where every teammate team member is and what's expected of them write what's the route they're going to run so to speak on we need to be in communication with each other so good so that questions keep coming about this they want to know the secret hand signals marty are had ask what you know what I love about this by the way do have people come out and train with us for like a three day window and they see my team doing the hand signals are like wait what just happened what is that number one who is that right so no I'm glad everybody's digging it I wanted to share this with everybody so I'm glad so martin are one wanted to know exactly what does that mean eyes keep your eyes on the person at all ties to me his camera you own it right right these air military hand signals by the way right so in the military they're doing eyes right or they're doing it's all stop but we're not going to all stop there's no reason I need you to keep shoot basically your when I say I cz it's you and your camera are watching and photographing this shoot this that's what you're paying attention to don't you shoot randomly write I want you paying attention to the bride to the groom and if something's happening you've got to covered whereas I might be going to a new location right and I don't have eyes on the bridegroom like that you're not just spraying and praying in the whole church services but I have to do teo got it done
Class Materials
bonus material with purchase
Ratings and Reviews
Carlos Rosa
This class is Gold!!! This class is a must, I have purchased around 20 CreativeLive classes, I'm building my own curriculum, but I did purchase this class because of Sal Cincotta's name, little I knew how good it is, it's a mind blowing and it contains so much key information to be a successful photographer. I was still a little "afraid" to start my business, but after this class, I feel confident because it was like put the puzzle together. Yes, Sal really insist in his blue print, how he calls, to implement in your business and you will be successful, and I do believe that. However, I can't do that at moment, because I'll need more money then I have, but I do believe I can implement the idea and slowly works towards implement all his system. Yes, in this class you'll have all, from engagement section, to bride reception, to SEO, everything you need. Sal is a Genius, an amazing mind, I truly admire him as a person, artist/photographer, amazing Educator, but man, as a business man, he is just a mind blowing, I mean, look at him, he had practically built an Empire in only 10 years and that's enough for me to listen to this guy. With all he has, he could just quit photography for good, he totally don't need, but he is still behind the camera, and that shows how much he really love photography. Totally recommend this class, it will change your life, and I mean it. I just wish CreativeLive would do some update, even if is just in pdf, because a lot of recommendation he does in the course does not apply anymore, website does not exist, the iPhone app does not exist, etc... just an update it would be truly appreciated. And that goes for all classes, you guys could just contact the educators and ask them for an update in those areas, that's all.
KR Productions
In 2016, I decided to try and start photographing weddings. I've been a wedding videographer for 16 years now, and have consistently been asked to do this, but never have. Last year, the number of requests was unusually high, and so I decided to explore what all is involved in doing wedding photography. I actually bought Sal's 30 day photo business class here first. Watched it over and over. There were principles in that class I was able to apply to video. Great! I then decided to buy this class to get the actual "day of" mechanics down. I've watched this over and over as well and started wading slowly into the wedding photo waters. I have the benefit that my second shooter, is actually a photographer and has been shooting all his life. So, having him to back me up with his already trained and creative eye is a huge benefit on the day. (We do the one camera has a wide angle, one camera has a telephoto technique like Sal discusses, and it works amazing) So far in 2016, I've shot one wedding for $350, the next one for $1,000, and now I'm up to $2,000 on my third for just basic stuff. Incredible. Working on moving into IPS, but right now I'm focused on making sure we're capturing the right shots and doing great impressive edits for marketing , and that's already paying off. I had 4 requests yesterday! Thanks to Sal and CL for helping jump start me on this amazing journey!
Paul Marcus
Once again.....Sal proves he's the man! Wow. What a great wealth of knowledge. I wish I had seen this a few years ago when it was fresh. It makes me cringe at all the money I have left on the table. Thanks to Sal and Taylor for being so open and sharing their business model with us. I hope to have great report to share with you in 2019 as I put a lot of this class to work in my business.
Student Work
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