Meta Descriptions
Maddie Cohen
Lessons
Class Introduction to Content Marketing
01:36 2Tell Your Story
02:47 3Communicate with Customers
01:31 4Be Competitive
02:19 5Establish Your Brand Voice
02:59 6Easily Repurpose Your Content
01:01 7Improve Your Website Traffic
02:30Quiz: Chapter 1
9Write to Your Audience
03:50 10Common Pitfalls
05:58 11Quiz: Chapter 2
12List Posts
01:50 13How-To Guides
01:35 14Roundups
02:35 15Personal Stories
01:12 16Case Studies
02:53 17Interviews
01:34 18Checklists
02:29 19Quiz: Chapter 3
20Develop a Content Calendar
02:53 21Craft a Compelling, Accurate Headline
05:23 22Outline Your Post
02:45 23Write a Lede with a Gripping Hook
04:04 24Include a Call to Action in Your Post
01:40 25Include an Image in Your Content
01:50 26Make Your Content Readable
02:21 27Quiz: Chapter 4
28Keywords
02:48 29Internal Links
01:00 30Meta Descriptions
00:37 31Image Text
00:22 32Tags and Categories
00:40 33SEO Plugins
02:27 34Quiz: Chapter 5
35Revision Process
01:36 36Copyediting
01:31 37Proofreading
03:14 38Quiz: Chapter 6
39Commit to a Specific Posting Frequency
02:23 40Track Your Analytics
00:57 41Be Flexible
01:07 42Quiz: Chapter 7
43Wrap-up
03:33 44Final Quiz
Lesson Info
Meta Descriptions
Now let's talk about meta descriptions. Number three meta descriptions. Meta descriptions don't influence how your web site ranks in search. They do, however, affect what people see when they browse the content on google or other search engine. Results pages, which are known collectively as ScR PS. Put simply a strong description that uses the right keywords, could encourage readers to click on your post. You should aim to keep your meta description under 160 characters. Sound good. Let's move on to our next topic.
Ratings and Reviews
baldandorj east
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Student Work
Related Classes
Communication Skills