Commit to a Specific Posting Frequency
Lesson 39 from: Blog Post Writing: Create Engaging BlogsMaddie Cohen
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Commit to a Specific Posting Frequency
Lesson 39 from: Blog Post Writing: Create Engaging BlogsMaddie Cohen
Lessons
Chapter 1: Why Launch a Company Blog?
1Class Introduction to Content Marketing
01:36 2Tell Your Story
02:47 3Communicate with Customers
01:31 4Be Competitive
02:19 5Establish Your Brand Voice
02:59 6Easily Repurpose Your Content
01:01 7Improve Your Website Traffic
02:30Quiz: Chapter 1
Chapter 2: Identify Your Audience — And Write for Them
9Write to Your Audience
03:50 10Common Pitfalls
05:58 11Quiz: Chapter 2
Chapter 3: Consider Different Blog Post Types
12List Posts
01:50 13How-To Guides
01:35 14Roundups
02:35 15Personal Stories
01:12 16Case Studies
02:53 17Interviews
01:34 18Checklists
02:29 19Quiz: Chapter 3
Chapter 4: Write Your Blog Posts: Spotlight on Blogging Best Practices
20Develop a Content Calendar
02:53 21Craft a Compelling, Accurate Headline
05:23 22Outline Your Post
02:45 23Write a Lede with a Gripping Hook
04:04 24Include a Call to Action in Your Post
01:40 25Include an Image in Your Content
01:50 26Make Your Content Readable
02:21 27Quiz: Chapter 4
Chapter 5: Optimize Your Content for On-Page SEO
28Keywords
02:48 29Internal Links
01:00 30Meta Descriptions
00:37 31Image Text
00:22 32Tags and Categories
00:40 33SEO Plugins
02:27 34Quiz: Chapter 5
Chapter 6: Proofread and Edit Your Blog Posts
35Revision Process
01:36 36Copyediting
01:31 37Proofreading
03:14 38Quiz: Chapter 6
Chapter 7: Publish Your Posts and Plan for the Future
39Commit to a Specific Posting Frequency
02:23 40Track Your Analytics
00:57 41Be Flexible
01:07 42Quiz: Chapter 7
Chapter 8: Course Conclusion
43Wrap-up
03:33Final Quiz
44Final Quiz
Lesson Info
Commit to a Specific Posting Frequency
at this point, your post is ready to go live. Amazing work. Congratulations. Seriously, you've put tons of time and effort into your blog and now you get to reap the benefits of all that labor. You're ready to hit the publish button, share your content on social media and watch those clicks compiling in. But then time to start over the good news. Is that generally blogging gets easier and easier as you learn the ropes in this chapter, we're going to talk about what happens next, what happens after you start publishing your blog posts? It's simple really. You just need to get in the rhythm of things and figure out your routine from then on. All you need to do is stay on top of your blogging game. So to do just that, I'll leave you with a few strategies. Some final words of encouragement. If you will the first one commit to a specific posting frequency. How often will you write and publish your blog posts? Would you like to post new content daily on a weekly or biweekly basis twice each ...
month? Well you don't want to publish your blog posts to and frequently you don't want to over commit yourself either. So consider your bandwidth and then commit to your schedule. This is wildly important because your audience will come to expect new content from you either directly on your blog or on social media. Think about your favorite podcasts, some of my favorites released new episodes every monday Wednesday and thursday respectively. You can bet I'm obsessively monitoring my podcast app to download new content on those days. And if, for whatever reason I don't see a new episode, I get a little disappointed after several weeks without any updates, I'll stop checking altogether. The same thing applies to your blog. If you start blogging every other day and then you run out of content and can only post once every other week, your audience will wonder what happened to you. They'll be less likely to visit your blog for new content and you could lose some of your following note that the occasional slip up is fine. You just don't want to make a habit of it. You can prevent slipping up though by setting expectations right off the bat. Be realistic about how much content you can release every week or month and then commit to that posting frequency. You can always start posting bi monthly content and then publish more frequent posts. But going in the opposite direction really is an ideal. If you can be consistent, your audience will look forward to hearing from you truly
Ratings and Reviews
baldandorj east
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