Growing A High-Quality Messenger List
Blitz Metrics
Lesson Info
12. Growing A High-Quality Messenger List
Lessons
Why Lead Generation Is Important To Businesses
03:28 2Understanding The Market
03:28 3The Challenge Of Driving Consistent, Qualified Traffic
03:57 4There Are Many Ways To Drive Leads.
01:59 5The Framework Of Lead Generation
02:17 6Quiz: Why generating leads is a hot skill in the market
The Value Of A Lead Depends On The Business
07:26 8Positioning Your Services (4;12)
04:12 9Quiz: What’s a Lead worth?
10Why Chatbots Are Effective
03:04 11How To Set Up A Chatbot For Your Client
10:04 12Growing A High-Quality Messenger List
06:18 13Tracking Success With Your Chatbot
07:55 14Building A Loyal Fanbase
04:31 15Quiz: Driving leads with a chatbot
16An Introduction To Lead Forms And Facebook Canvas
04:09 17How To Set Up Lead Forms
05:29 18How To Set Up Facebook Canvas
04:23 19Driving Traffic To A Landing Page
10:18 20Retargeting Lead Generation Audiences
12:09 21Monitoring The Success Of Your Lead Generation Campaigns.
09:21 22Quiz: Driving leads natively on Facebook
23How Do You Define A Good Lead
04:21 24How to use Attributes with your Chatbot
07:13 25Filtering Traffic With Attributes In Messenger.
05:41 26Quiz: How to drive high quality traffic
27How To Track Lead Completions
16:25 28Optimizing Your Lead Campaigns
13:43 29Have Something To Offer
07:26 30How Leads Upsell To Future Sales.
05:16 31Quiz: Tracking and adding value
32Knowing Your Clients and Their Pain Points
04:26 33Delivering Through A Painless Process.
07:53 34Checklists - A Map To Driving Results
04:11 35Troubleshooting - When Things Go Wrong, Since They Do
03:50 36Quiz: How to be an all-star freelancer
37Conclusion
05:11 38Final Quiz
Lesson Info
Growing A High-Quality Messenger List
today. We're going to talk about how to get high quality leads into your chat bot and the best way to get high quality leads is already utilizing your existing assets. For example, we're going to have you install your chat bot on your website, That's your number one asset you can have or you can also utilize your list and send people a link straight to your chatbot. Now to do this first, we're going to enter your chat builder. So we're going to use Dennis's as an example and then on the left hand side, let me go over some of the components, different html elements you can see, so click on lead magnets and you can go click customer chat widget, which we're we're going to use and a customer chat widget allows you to have this Hi, how can we help you symbol on the bottom right of your screen. Next there are share links. This is an easy way to share a link straight to a lead magnet. Say you have a blog or you have an email list and you want people to opt into a certain dialogue that you al...
ready pre set up to send a lead magnet. You can just share the link. Then there is Ht M el elements and this one has two components. First one is check box plug in and a checkbox plug in is, let's say on your website, you have an opt into a lead magnet right below the form where it says type in your email address, there will be a box where people will check it off and that will automatically subscribe people to the chat bot and then there is a send to a messenger button, basically that is a button to send a mobile monkey page or dialogue to people who click on it. Similar to the link in this instance, I'm going to teach you how to install a customer chat widget utilizing your website as an asset. So first we click customer chat widget and then you're gonna click add customer chat widget and just name it to whatever makes sense. In this case, I'm going to put it on the blitz metrics site so I'm going to name it Bliss metrics chat bot and then you're going to want to already have a dialogue set up. That's the default on the website. So whatever people see the dialogue here, In this case, if I click the welcome dialog, this is just a default message we have where people can explore the different items we have that we offer as a company. And then once you connect it to a dialogue, you're going to want a greeting. So see how mobile monkeys here is high. How can we help you? Which is the default message? But write the copy depending on the vibe of your company, your brand guidelines, how the tonality, the patterns of how you want to represent your company and then there's the alternative greeting if they're not signed into facebook. So you may want to adjust that accordingly and you can even adjust the color here by clicking the plug in color and bottom here. You're going to want to whitelist your domain to make sure it works. In this case I added blitz metrics dot com. That way there's no problems. Finally, the code can just simply copy and paste it. There can be a number of ways to install it on your website depending on what you're using for our case. We're going to use a google tag manager. But if you're using an alternative method, you can also refer to mobile monkey. They have a catalog of help to help catalog on their website. But we like using google tag manager just because we like to have everything in one tool set. Um, that way we don't have to keep copying the code. So here I'm going to look for the metrics dot com page and I'm going to go to tag and then we had set one up earlier. But if we start a new one, I go to new rename this, let's metrics chat bot. I'm going to click on tag configuration, scroll down to custom. Html and earlier I copied this code I'm just going to somebody paste it. Then it for triggers, you know, want to click it and click all pages. So what this means is for on the site, no matter where I click on the site, whether it's this path of students or this U. R. L. Pass of business. It's going to pop in the bottom right corner and then you're going to want to click save and then you can preview it to make sure everything's working all right. Or you can just click submit and publish and then just give it time to populate on your website and just refresh it. And if it's not working, just refresh your catch. And that is how you install the chat by widget on your website to leverage your traffic. That's already high quality and getting into your chatbots. And alternately, we also recommend utilizing these other features. So maybe you're getting a lot of people on your blog share a link to a page. Or maybe your email list is already a high quality source of traffic that you can convert into chatbots. You're going to want to maybe leverage sharing the link. So these are just a couple of ways on how you can already get traction with your existing traffic to generate high quality leads for your chatbot. Thank you. And we'll see you on the next one