What Type of Video Should You Make
Lesson 3 from: Video Production Essentials: Create, Edit and Post OnlinePhilip Ebiner, Sam Shimizu-Jones, Will Carnahan
What Type of Video Should You Make
Lesson 3 from: Video Production Essentials: Create, Edit and Post OnlinePhilip Ebiner, Sam Shimizu-Jones, Will Carnahan
Lessons
Chapter 1 Introduction
1Welcome to the Class
02:12 2What Makes a Great Video
03:17 3What Type of Video Should You Make
02:47Chapter 2: Pre-production
4Come up with a Great Video Ideas
05:05 5Plan Your Video
03:30 6The Pre-production Checklist
04:04Chapter 3 Equipment - Our Suggestions for Getting Started
7Does Equipment Matter
01:34 8Our Recommended Cameras
06:00 9Our Recommended Audio Equipment
04:37 10Our Recommended Lighting Equipment
01:47 11Our Recommended Editing Equipment
02:11 12Our Recommended Drone Equipment
05:35 13Quiz: Chapter 3
Chapter 4:Cinematography Basics
14Exposing Your Shots
05:25 15Compose Your Shots
04:25 16Filming Yourself
01:09 17Getting the Right Shot
03:43 18Choose a Background
02:32 19My Office Video Setup
02:54 20Quiz: Chapter 4
Chapter 5: Tips for Shooting with Different Cameras
21Exposing with DSLR and Mirrorless Cameras
06:31 22Focus with DSLR and Mirrorless Cameras
02:35 23Stabilize Your Shots
02:57 24Know Your Lenses
03:18 25Shoot with Your Smartphone
05:10 26Shoot with Your Webcam
05:49 27Record Great Screencast Videos
04:20 28Tips for Better Drone Shots
04:06 29Types of Drone Shots
01:43 30Quiz: Chapter 5
Chapter 6: Audio Recording and Microphones
31Choose the Right Microphone for Your Video
03:14 32Record Better Audio in Any Environment
01:27 33How to Use a Lavalier Microphone
02:47 34How to Use a Shotgun Microphone
00:55 35How to Record Audio with Your Computer
01:27 36Quiz: Chapter 6
Chapter 7: Video Lighting
37Why We Light
01:03 38Use Natural Light
04:14 39The 3-point Video Lighting Setup
07:26 40Quiz: Chapter 7
Chapter 8: Editing Better Videos
41Intro to Editing
02:15 42The Post-production Process
07:50 43Craft a Story with Editing
05:21 44Improve Your Audio with Editing
06:34 45Find and Add Music
05:12 46Design Clean and Professional Titles
03:15 47Increase Video Engagement with Calls to Action
01:29 48Quiz: Chapter 8
Chapter 9: Get More Views - Publishing Your Video Online
49Export the Best Quality Video for Online
02:54 50Tips for Posting Online
05:28 51Grow Your Youtube Channel
04:41 52Quiz: Chapter 9
Chapter 10: Case Studies: Real-world Filmmaking
53Case Study - Corporate Promo Videos with Ghirardelli Chocolate
08:54 54Case Study - Event Videography with Major Lazer
08:39 55Case Study - Documentary Films with Phil
14:24 56Case Study - Shooting By Yourself
15:32 57Case Study - Wedding Videography
08:37 58Case Study - Phil's Livestream Setup
04:23Chapter 11: Conclusion
59Thank You
00:59Final Quiz
60Final Quiz
Lesson Info
What Type of Video Should You Make
let's start the video production process. And the first thing we need to know is what type of video are we going to make and to know what type of video we're making. We have to know what our end goal is, who our target audience is and ultimately where we're going to be sharing our video, knowing your end goal for your video is very important. Are you trying to entertain? Are you trying to educate or you're trying to sell? This is really going to inform you on what kind of genre and video you're making and what you're gonna need to create that video as well as getting it out there. So music videos and comedy sketches are more on the entertainment side of things versus a promotional video or commercial, which is trying to sell things or a tutorial or a documentary, which is more about education. Knowing the difference between the genres will help you make your video. You'll be able to figure out details like what shots are going to do, what your characters are going to be like, the light...
ing, the compositions, how to edit your film and what graphics to use. It will also eventually help you on knowing where and how to share your video, once you know, your end goal and what type of video you'll be making. You need to know who you're making your video for this is your target audience, your target audience are people who are already interested and searching for videos about your topic and it's important to engage with this audience because they're the ones more likely to like and share your content and open you up to a bigger audience. So there are many different places to share your content and here's just a few key tips of how to choose the right platform for you, tip number one, if you're going to be consistently making videos and trying to build an audience, Youtube is really the best place right now to do. So there's a lot of people that have built entire careers around youtube videos, tip number two, if you're making a video that's under a minute and really is more so to advertise your company and try and get people towards your website instagram and twitter are great platforms to share those videos, tip number three. If you're looking to make more creative videos and be a part of a community of filmmakers. Vimeo is a great place to do. So, tip number four facebook is another option. A lot of people choose to share from other platforms onto facebook, but you can also upload straight to facebook and of course now there's facebook live, so you can livestream things to it and this is a great way because it shows up cleanly on the newsfeed, A lot of people are just started scrolling through and we'll watch a lot of videos throughout the day and they can share to other platforms, which is really nice at the same time, directly uploading to facebook can detract from your youtube views or from your instagram shares or whatever it is. And to go right into our tip number five, we believe that when you're first starting off as a video creator, you need to pick a platform. You need to be focused and you know what type of videos you're making, who your audience is and where they're going to be watching it. It'll help you grow faster and get more shares and likes all around.
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i love the way they teach the course. its very understandable
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