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Record Companies and Record Deals

Lesson 8 from: DIY Music Business 101

Tomas George

Record Companies and Record Deals

Lesson 8 from: DIY Music Business 101

Tomas George

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Lesson Info

8. Record Companies and Record Deals

<b>In this video, we're going to talk about record companies and record deals.</b>

Lesson Info

Record Companies and Record Deals

Hi. In this video, we're gonna talk about record companies and record deals. So if you get approached by a record company at some point, what's gonna happen is that they will offer you a contract and that contract will basically involve you signing over your property or signing over your, uh masters, your recordings to them for them to then go on and exploit in the market and then pay you a percentage of the earnings, the royalties, whether you should sign a record deal or not. Um, isn't really something that I can just answer for you and just answer for everyone that's watching this video because it's really, really does depend on the deal. Someone once said to me, you shouldn't say no to a good deal and you shouldn't say yes to a bad deal. So it's completely subjective, but what you should do is fully understand, um, what that deal entails and get someone like a lawyer to look at the contract with you do. I think that you should be aiming to get a record deal. I don't think so. I thi...

nk if you're an independent artist, especially with the music business as it is today. You should be building your own fan base, should be building your own platform because these days, record companies aren't so much about nurturing talent from scratch, aren't, they're not so much about finding talent or discovering talent and um building them from scratch. They're more about finding something that already works and just investing heavily in it. And the way that they do that often these days is via 360 deal. So a 360 deal basically is an agreement between the record company and the artist where the record company basically gets well, takes a percentage on all of the revenue streams of an artist, including streaming sales, but as well as merchandise and many, many other income streams um that the the artist might accumulate over time. What I don't think independent music artists should be doing is holding on to all of their demos and just sending them out to record labels. I think you should absolutely um be building your fan bases, be making content, finding where your fans hang out, making content for them that uh creates a connection between you and them and building from there. And then if you do it right and if you are patient with it and if you build it over time, the right record label will come to you and you will have the leverage in that negotiation. So that's a quick video about record companies and record deals. Hope that was useful and I'll see you in the next video.

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