Alright, let's talk about some fun photography stuff. We actually want to talk about, what gear do you need to start your business now, you don't need the most expensive, most up to date gear to get going eventually. You may want that if it's your personal preference, but you really just need some basic stuff to start your business with photography. So let's talk about different gear packages you may want based on different styles of photography. First off, let's talk about wedding photography Now for wedding photography kind of depends on your style, but all you really need to really just a base starting level is one camera, a medium range lens and a flash. Now you can get away with a lot with a small wedding with just that sort of package. Um, I like to have dual cameras and I have to like to have a long lens, like a 70-200 type of lens And a medium wide range Zoom lens, something like the 24-70 sort of hero lens. Now, usually I do that because I like stepping back at weddings and ha...

ving a really long lens and not being in the way. But then when you do big formal photos, you want to be able to get wide enough to do those. Um, so that's kind of the next level. Now, full wedding package would be two cameras, portrait lens, dual flashes, long lens, medium lens, Maybe a really fast light lens, like a 1.2 or 1.8 to do at night during the dances. But again, you could really get away with shooting a wedding event with a medium range, even a kit lens, it may just be a little harder than getting all the other gear. We'll talk more about this in the case study and I'll show you some examples of some stuff portrait photography. You really realize this is like the base stuff that you need would just be a portrait lens, something like a 50 millimeter and 85 millimeter, maybe even just a 35 millimeter something that's really nice to shoot portraits and headshots. Now I use an 85 millimeter to shoot my portraits in my head shots and that's all I use. I literally use one lens to shoot head shots and that has served me really well. And those are not super expensive to get very basic stuff. Headshots, headshots a little different than portraits, portraits you can kind of do in the dark and do with really cool, interesting light. Head shots are very all evenly lit. So you may need some sort of source of light now that could come free like natural light, like a big giant window if you're renting a studio or you can have a flash with a diffusion or you can have video light setups but typically you can just use nice big natural light and a lens in a camera again back to the 85 back to the nice 50 back to the portrait lens for your headshots. Events. Now events are very similar to weddings, a little less formal, less setup shots, it's really just kind of just running around grabbing stuff and again, you can get away with a medium to long range zoom and a camera, something like a 24-70, I've done a full event on. Um, but again, something like that helps to have two cameras or it helps to have a long lens, like a 70, And a wide lens, like a 24-70, even wider if you're doing like a big corporate shot. Um, so it really kind of depends on your event, but you don't need to spend a lot of money. All you have is like a medium range zoom and that's all you got. You can achieve that and then you just keep putting that money back in your company to eventually get the nicer lens and maybe that second camera In the case study, we'll be looking specifically at what I'm using right now currently, which has changed over time over the last 10-15 years. We're gonna take a look at what I take out on a wedding event shoot and we're gonna take a look at what I would take out on my headshot portrait session

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Philip Ebiner

Professional video & course creator, photographer & teacher to 1mil+ students; 10+ years experience with 1000+ videos.

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Will Carnahan

11+ years experience as a cinematographer, camera operator, and photographer. Working with Disney, Nike, ESPN, PredPol and many others.

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The Photography Gear You Need to Start a Business

The Photography Gear You Need to Start a Business

Lesson Info

17. The Photography Gear You Need to Start a Business

Lessons

Welcome

Why Do You Want to Start a Photography Business

What Kind of Photography Business Do You Want to Start

Important Personal Note from Instructor Will

Case Study Starting a Photography Business

Quiz - Chapter 1

Introduction to Basics of Starting a Photography Business

Choose Your Business Name

Choose Your Business Structure

Register Your Business Name

Get Your Federal Tax ID

Get Your Business License

Get Your Business Bank Account

Register Your Online Accounts

Branding Your Business

Set Your Prices

The Photography Gear You Need to Start a Business

Case Study - Business Basics

Case Study - Equipment

Quiz - Chapter 2

Intro to Getting Your First Paying Clients

You Need to Prove Yourself

The Best Place to Find Your First Clients

What to Charge for Your First Clients

On Set - Partnering with Other Creatives

On Set - Getting Work in a Competitive Environment

Use Your First Shoot Wisely

Case Study - Getting Your First Clients

Quiz - Chapter 3

Introduction to Create Your Photography Business Website

Why You Need a Website and Platform Options

What Needs to Be On Your Website

Design the Perfect Portfolio

Case Study - Looking at Photography Websites

Quiz - Chapter 4

Introduction to Expanding Your Online Presence

Use Instagram to Grow Your Business

Use Facebook to Grow Your Business

Get Listed on Google

Get Listed on Yelp

Get Listed on Review Sites

Using Craigslist to Get Work

Case Study - Expanding Your Online Presence

Quiz - Chapter 5

Introduction to the Photography Business Workflow

Step 1 - Meeting Your Client

Step 2 - Booking Your Client

Step 3 - The Shoot

Step 4 - Editing Your Photos

Step 5 - Delivering Your Photos

Case Study - Business Workflow

On Set - the Shoot

On Set - Backdrop Placement

On Set - Paper Backdrop Rolls

On Set - The Back Light

On Set - Interacting with Clients

Quiz - Chapter 6

Intro to Business Infrastructure and Continued Growth

Productivity Tools to Make Your More Efficient

Get Business Insurance

Accounting Tools & Tips

Business Tax Tips

Scaling Your Prices Up

Use Conventions and Meet Ups to Grow Your Business

Case Study - Business Growth

Quiz - Chapter 7

Intro to the Selling Prints Section

Why Should You Sell Your Prints

Choose a Printer

How to Price Your Prints

Selling Your Prints Online

Selling Your Prints in Person

Wrapping up This Section

Quiz - Chapter 8