58: Installing Your Chat Widget Through Google Tag Manager
Isaac Rudansky
Lesson Info
63. 58: Installing Your Chat Widget Through Google Tag Manager
Lessons
Welcome to Facebook Messenger Chatbot Masterclass
08:17 2What is Messenger Marketing
09:07 3Advantages to Using Facebook Messenger Marketing
14:17 4How is Chatbot Marketing Different Than Other Marketing Channels
07:08 5Who Can Use Messenger Bots to Their Advantage
04:43 6Quiz - Chapter 1
Ecommerce Chatbot Strategies
09:59 8Webinar - Event Registrations Using Chatbots
04:13 9Lead-gen Chatbot Strategies
09:10 10Using Chatbots to Promote Educational Resources
09:42 11Using Chatbots to Stay in Touch With Your Customers
07:45 12Calculating LTV and CAC to Formulate Incentive Plans
11:06 13Ideas for Incentive Structures to Promote Through Facebook Chatbots
08:31 14Quiz - Chapter 2
15Commitment and Consistency in Chatbot Design
14:55 16Increasing Customer Value With Reciprocity
14:25 17Using Social Proof to Build Trust and Identity
11:41 18Likability - Your Secret Weapon to Successful Bot Marketing
11:07 19Using Scarcity to Drive Your Customers to Convert Faster
08:42 20Understanding the Fogg Behavior Model and How to Use It to Your Advantage
15:53 21Quiz - Chapter 3
22What is Mobile Monkey
04:12 23Creating a Mobile Monkey Account and Connecting Your Facebook Page
05:41 24Viewing Active Bots and Adding Users
02:42 25Create Your First Chatbot
03:22 26Quiz - Chapter 4
27Widgets, Page Flow and Organization
08:20 28Understanding Q&A and What They're Used For
02:07 29Adding Q&A Items
05:45 30Understanding Unanswered Questions
03:56 31Configuring and Editing Bot Builder Settings
03:31 32All About the Text Widget
06:45 33All About the Image Widget
00:55 34All About the Form Widget
09:47 35All About the Quick Question Widget
07:21 36All About the GIF Widget
02:40 37All About the Attachment Widget
02:07 38All About the Attribute Widget
01:30 39All About the Connection Widget
03:10 40All About the Email Widget
03:06 41All About the Gallery Widget
06:02 42All About the List Widget
02:32 43All About the Navigate Widget
03:03 44All About the Typing Widget
03:03 45All About the Video Widget
02:37 46Quiz - Chapter 5
47What's a Chat Blast Anyway
03:14 48A Few Useful Chat Blaster Use Cases
05:32 49Chat Blasting Vs. Drip Campaigns
05:46 50Planning Four Chat Blast Ideas - Part 1
10:11 51Planning Four Chat Blast Ideas - Part 2
12:08 52Organizing Our Chat Blast Pages in the Mobile Monkey Page Builder
04:48 53Building Our Coupon Chat Blast
10:47 54Testing Our Chat Blast Before Blasting
04:43 55Launching Our First Chat Blast- Naming, Audience, Page and Purpose
08:30 56Building a Chat Blast to Drive Phone Calls
13:55 57Building Our New Product Line Chat Blast
15:44 58Building Our Competitive Advantage - Awareness Chat Blast
18:42 59Analyzing Chat Blast Results
01:47 60Why Are Lead Magnets Important
05:05 61Installing Your Chat Widget on a WordPress Site
06:05 62Installing Your Chat Widget on a Shopify Site
01:17 6358: Installing Your Chat Widget Through Google Tag Manager
04:53 64Link to Messenger and Adding It to Emails and Blogs
09:29 65Adding the Checkbox Plugin to Your Web Forms
03:10 66How to Use Facebook Comment Guards
16:33 67Creating Facebook Messenger Landing Pages
13:09 68Quiz - Chapter 7
69What Are Facebook Messenger Ads
05:31 70Messenger Ads Best Practices and Sample Strategies
12:14 71Creating a New Messenger Ad Campaign in Facebook
08:35 72Designing a Messenger Ad
13:26 73Completing Messenger Campaign Creation in Facebook Ads Manager
06:37 74Drafting Our Mobile Monkey Messaging Campaign Blueprint
06:30 75Creating and Naming All Our Pages in Mobile Monkey
03:32 76Building Our Messenger Landing Page in Mobile Monkey
04:21 77Finishing All the Other Facebook Messenger Bot Pages
13:54 78Duplicating Your Ad Groups to Try Different Targeting Settings
07:45 79Setting Up Mobile Monkey Q&A and Other Loose Ends
06:28 80Quiz - Chapter 8
81What Are Audiences in Mobile Monkey
07:54 82Creating an All Contacts and Gender Based Audience
04:12 83Timezone and Last Active Based Audiences in Mobile Monkey
06:33 84Creating an Audience Based on a Custom Variable
06:26 85What Are Drip Campaigns and Drip Campaign Best Practices
06:53 86Practical and Useful Drip Campaign Ideas
06:43 87Building and Reviewing Our Drip Pages in Mobile Monkey (10.3)
07:53 88Creating and Launching Our First Mobile Monkey Drip Campaign
08:39 89RSS Feed Step by Step and Best Practices (11.1)
09:56 90Quiz - Chapter 11
91What Are Connections and When Would You Use Them
02:49 92Creating a Connection to Google Sheets (12.2)
14:18 93Creating a Connection to Gotowebinar
09:37 94Send New Leads to Your CRM - Hubspot
07:26 95Send an SMS to Your Sales Team When a Contact Requests a Callback
09:59 96Quiz - Chapter 12
97Contacts - Searching, Exporting and Deleting
02:32 98Audiences in Mobile Monkey
02:04 99Forms - What They Are and How to Use Them
01:42 100Bot Analytics - How to Find Useful Information Using Mobile Monkey Analytics
02:45 101What You Need to Know About Staying Compliant With Facebook (14.1)
04:10 102Getting Approved for Subscription Messaging (14.2)
08:43 103Thank You, Getting Help, Final Thoughts
04:16 104Final Quiz
Lesson Info
58: Installing Your Chat Widget Through Google Tag Manager
howdy chat about fans and welcome back in this lecture, I'm gonna show you how to add a tag and google tag manager. So you could add your facebook chat widget through there, which is in my opinion the preferred way of adding all your tags using google tag manager. So if you don't have a google tag manager account, go to Tag manager dot google dot com or google dot com forward slash tag manager to create a google tag manager account with your google account. Um You're gonna be given a workspace and you're gonna have a bunch of different panels that you can visit, overview. That's probably be that that'll probably be where you land on when you first create your account and then you're gonna have tags okay, tags where you want to be. We're gonna click add a new tag. We're gonna name our tag, I'm gonna call this mobile monkey chat widget. Okay. And now we're gonna configure our tag by telling google what type of tag this is. And we're gonna call this a custom html tag. So if you go down he...
re under custom custom html tag, you click that and we're gonna paste in our code that we got from Mobile monkey. Um Don't worry about any of the advanced settings over there triggering is where you tell google tag manager when to fire this tag. So typically if you're installing an analytics tag, it's gonna be on all pages. And if you want to have your facebook chat on all pages then just use the default all pages trigger. So for example, we'll go over here, click trigger and we're gonna click all pages which is a default that comes with google tag manager. And now once I save this tag, it's gonna be firing on all pages. Um if I wanted to only fire my facebook chat widget, let's say on a contact page, right, I could do that as well. So I could remove this, this this trigger of all pages. And I'm gonna go and add a new trigger over here on the upper right hand corner, we're gonna click plus untitled trigger. So contact page only so we know what it is and we know we know what it is and we know what it does and now we're gonna configure the trigger. So we're gonna call it page view. Right? So on some page views and we're gonna call this page path equals let's say forward slash contact. Okay. And that'll basically make sure that this trigger only fires or this tag only fires on the contact page of our site. If this indeed is the RL path of the site, I would save that and now that would be the trigger I have. But I want to have this firing on all trick on all pages of the site I'm installing this on. So I'm gonna go back here and I'm going to click all pages, I'm going to click save and now I could publish my container, it's not saved until I submit and publish this container. So I have to click submit, there is a way to preview um new tags. I'm not gonna go through that now because it's not so relevant to this course in particular but I'm going to click submit, I could give a name to this tag or this version of the edits, I don't need to do that. I could just I could just click publish, I'm gonna click skip to name the container and I'm now going to go to the site that I put this on to see if it's there. So I went to the website and sure enough the facebook chat widget is not showing up and if you guys remember why that is is because if you remember we have to white list that you are l inside bubble monkey. So let's grab this website and we're going to whitelist this back in mobile monkeys, we're gonna go to mumble monkey, we're going to edit this website chat widget here, we're gonna whitelist a new U. R. L. And we're going to wait for it to save and we're going to try reloading the page again and see what happens. Sure enough our website chat widget appears. It's working well I could click chat now and again, this is obviously not the bot for reset ivy. This is about for a different company but the point is you now know how to install it through google tag manager if I want to delete the tag and go back into google tag manager, I go into my mobile monkey chat. Widget tag and I click the three dots icon. Delete it, confirm the delete and make sure to publish again. So I'm going to submit the new container, publish, skip and now I've deleted the tag. Alright. And if I refresh the page it should be gone. Okay. And that's how you install your facebook chat. Widget on google tag Manager. You now know how to do it on on on Shopify or directly in Wordpress. Honestly, the easiest way to do it as you've seen is through google tag manager. It's the most flexible, it gives you the most options. But the main point of all this is the first thing you should be doing here is build a basic welcome page in mobile monkey. Go to your welcome page again over here, let me show you under pages under your default welcome page, create at least something to engage with the user, show them, you know, help them navigate to a couple of important pages, show them a coupon code that could use even if your body is not totally built out, it's totally fine. As long as any user engages with your bot, you now have a lead in your system. Okay? It's fantastic. It's very powerful. Get that mobile monkey website chat. Widget on your websites as soon as possible and in the next lecture we're gonna continue talking about. Html widgets and how you can use them to your advantage. See you guys in a couple of seconds.