Creating and Naming All Our Pages in Mobile Monkey
Lesson 75 from: Facebook Chatbots: Generate Leads and Sales EffectivelyIsaac Rudansky
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Creating and Naming All Our Pages in Mobile Monkey
Lesson 75 from: Facebook Chatbots: Generate Leads and Sales EffectivelyIsaac Rudansky
Lesson Info
75. Creating and Naming All Our Pages in Mobile Monkey
Lessons
Chapter 1: Introduction to Facebook Messenger Marketing
1Welcome to Facebook Messenger Chatbot Masterclass
08:17 2What is Messenger Marketing
09:07 3Advantages to Using Facebook Messenger Marketing
14:17 4How is Chatbot Marketing Different Than Other Marketing Channels
07:08 5Who Can Use Messenger Bots to Their Advantage
04:43 6Quiz - Chapter 1
Chapter 2: Example Use Cases for Facebook Messenger Chatbots
Ecommerce Chatbot Strategies
09:59 8Webinar - Event Registrations Using Chatbots
04:13 9Lead-gen Chatbot Strategies
09:10 10Using Chatbots to Promote Educational Resources
09:42 11Using Chatbots to Stay in Touch With Your Customers
07:45 12Calculating LTV and CAC to Formulate Incentive Plans
11:06 13Ideas for Incentive Structures to Promote Through Facebook Chatbots
08:31 14Quiz - Chapter 2
Chapter 3: Psychological Principles of Persuasion in Effective Bot Design
15Commitment and Consistency in Chatbot Design
14:55 16Increasing Customer Value With Reciprocity
14:25 17Using Social Proof to Build Trust and Identity
11:41 18Likability - Your Secret Weapon to Successful Bot Marketing
11:07 19Using Scarcity to Drive Your Customers to Convert Faster
08:42 20Understanding the Fogg Behavior Model and How to Use It to Your Advantage
15:53 21Quiz - Chapter 3
Chapter 4: Building Killer Chatbots With Mobile Monkey
22What is Mobile Monkey
04:12 23Creating a Mobile Monkey Account and Connecting Your Facebook Page
05:41 24Viewing Active Bots and Adding Users
02:42 25Create Your First Chatbot
03:22 26Quiz - Chapter 4
Chapter 5: Learning All About the Mobile Monkey Chatbot Builder
27Widgets, Page Flow and Organization
08:20 28Understanding Q&A and What They're Used For
02:07 29Adding Q&A Items
05:45 30Understanding Unanswered Questions
03:56 31Configuring and Editing Bot Builder Settings
03:31 32All About the Text Widget
06:45 33All About the Image Widget
00:55 34All About the Form Widget
09:47 35All About the Quick Question Widget
07:21 36All About the GIF Widget
02:40 37All About the Attachment Widget
02:07 38All About the Attribute Widget
01:30 39All About the Connection Widget
03:10 40All About the Email Widget
03:06 41All About the Gallery Widget
06:02 42All About the List Widget
02:32 43All About the Navigate Widget
03:03 44All About the Typing Widget
03:03 45All About the Video Widget
02:37 46Quiz - Chapter 5
Chapter 6: How to Wield the Mobile Monkey Chat Blaster Like a Jedi Master
47What's a Chat Blast Anyway
03:14 48A Few Useful Chat Blaster Use Cases
05:32 49Chat Blasting Vs. Drip Campaigns
05:46 50Planning Four Chat Blast Ideas - Part 1
10:11 51Planning Four Chat Blast Ideas - Part 2
12:08 52Organizing Our Chat Blast Pages in the Mobile Monkey Page Builder
04:48 53Building Our Coupon Chat Blast
10:47 54Testing Our Chat Blast Before Blasting
04:43 55Launching Our First Chat Blast- Naming, Audience, Page and Purpose
08:30 56Building a Chat Blast to Drive Phone Calls
13:55 57Building Our New Product Line Chat Blast
15:44 58Building Our Competitive Advantage - Awareness Chat Blast
18:42 59Analyzing Chat Blast Results
01:47Chapter 7: Understanding Lead Magnets and Using Them to Build Your Contact List
60Why Are Lead Magnets Important
05:05 61Installing Your Chat Widget on a WordPress Site
06:05 62Installing Your Chat Widget on a Shopify Site
01:17 6358: Installing Your Chat Widget Through Google Tag Manager
04:53 64Link to Messenger and Adding It to Emails and Blogs
09:29 65Adding the Checkbox Plugin to Your Web Forms
03:10 66How to Use Facebook Comment Guards
16:33 67Creating Facebook Messenger Landing Pages
13:09 68Quiz - Chapter 7
Chapter 8: Facebook Messenger Ad Campaigns Using Your Mobile Monkey Chatbots!
69What Are Facebook Messenger Ads
05:31 70Messenger Ads Best Practices and Sample Strategies
12:14 71Creating a New Messenger Ad Campaign in Facebook
08:35 72Designing a Messenger Ad
13:26 73Completing Messenger Campaign Creation in Facebook Ads Manager
06:37 74Drafting Our Mobile Monkey Messaging Campaign Blueprint
06:30 75Creating and Naming All Our Pages in Mobile Monkey
03:32 76Building Our Messenger Landing Page in Mobile Monkey
04:21 77Finishing All the Other Facebook Messenger Bot Pages
13:54 78Duplicating Your Ad Groups to Try Different Targeting Settings
07:45 79Setting Up Mobile Monkey Q&A and Other Loose Ends
06:28 80Quiz - Chapter 8
Chapter 9: Understanding Audiences in Mobile Monkey and Using Them to Your Advantage
81What Are Audiences in Mobile Monkey
07:54 82Creating an All Contacts and Gender Based Audience
04:12 83Timezone and Last Active Based Audiences in Mobile Monkey
06:33 84Creating an Audience Based on a Custom Variable
06:26Chapter 10: Building Our First Mobile Monkey Drip Campaign!
85What Are Drip Campaigns and Drip Campaign Best Practices
06:53 86Practical and Useful Drip Campaign Ideas
06:43 87Building and Reviewing Our Drip Pages in Mobile Monkey (10.3)
07:53 88Creating and Launching Our First Mobile Monkey Drip Campaign
08:39Chapter 11: Using the RSS Blaster in Mobile Monkey
89RSS Feed Step by Step and Best Practices (11.1)
09:56 90Quiz - Chapter 11
Chapter 12: Becoming a Mobile Monkey Power User With Advanced Integrations and Connections
91What Are Connections and When Would You Use Them
02:49 92Creating a Connection to Google Sheets (12.2)
14:18 93Creating a Connection to Gotowebinar
09:37 94Send New Leads to Your CRM - Hubspot
07:26 95Send an SMS to Your Sales Team When a Contact Requests a Callback
09:59 96Quiz - Chapter 12
Chapter 13: Understanding Your Mobile Monkey Audience Insights
97Contacts - Searching, Exporting and Deleting
02:32 98Audiences in Mobile Monkey
02:04 99Forms - What They Are and How to Use Them
01:42 100Bot Analytics - How to Find Useful Information Using Mobile Monkey Analytics
02:45Chapter 14: Staying on Facebook's Good Side: Chatbot Compliance
101What You Need to Know About Staying Compliant With Facebook (14.1)
04:10 102Getting Approved for Subscription Messaging (14.2)
08:43Chapter 15: Conclusion ... Goodbye for Now but Stay in Touch!
103Thank You, Getting Help, Final Thoughts
04:16Final Quiz
104Final Quiz
Lesson Info
Creating and Naming All Our Pages in Mobile Monkey
Howdy chapel fans. Welcome back. Let's go and start creating and organizing our pages since it's gonna be so easy because we have them all laid out from the previous lecture from our draft. I'm gonna go into the proper account, into the proper chat about that I want. And I'm gonna create a group for all these pages we've spoken about group organization and oftentimes we'll organize groups by the type of campaign we're running for chat blast for drip campaigns. And that's a good idea because my Messenger ad experiences are usually multi page. I create a separate group for every Messenger ad campaign similar to an ad set right inside facebook. So I'm gonna name this, How long does it take Facebook and I call it click two Methods. CTM Facebook click to message campaign. Okay, and now I have that down here. I'm gonna twirl it open. I'm gonna create all my pages at once. So we have the Messenger landing page and I could write notes like, you know, first page for all ad clicks. I'm going to ...
create the second page which is the correct answer And I'm gonna maybe do 19 minutes here just as a reference, correct answer page and now I'm going to do the incorrect answer page. Now we remember if we're referencing our draft, I know we're gonna have a page for veterans people who have tried um I v therapy in the past. Now this is important because and writing notes is always a good habit to get into because as you add more users to your mobile monkey account of other people will share. Um, creating the box and working on the box, it's always good to be as clear as possible. So other people know exactly which pages, what create that page. And then we had the rookie page who have never tried it before and then under the rookie page flow, we're going to do um, scared of scared of needles page uh, too expensive page needs more information about ivy page and then we have a final conversion page. Okay. You could also number these pages if you'd like. So you know, like in your actual waterfall where each page would go for our case is not as important to number them. And again, the reason why I'm creating all these pages first is because now when I go and start building the pages, whenever I get to a part of the flow where I want to redirect somebody to a different page based on an answer. I don't need to go and create the page and then come back to that page where I was at. It doesn't disrupt the flow. It's all organized. I have the building blocks here and in the next lecture we're going to create our messenger landing page, build that out and then continue to build out the rest of this flow. Looking forward to seeing you guys in a few seconds right over there
Class Materials
Bonus Materials with Purchase